MENLO PARK, August 28, 2006 (PodTech News) — Google today announced a partnership with eBay that makes Google the exclusive provider of text-based advertising for eBay’s international sites. While a similar contract for eBay’s domestic sites went to Yahoo Inc. earlier this year, one component of today’s deal is click-to-call, in which users can click on an advertisement or an eBay listing and talk to the seller via a VOIP call. “This deal is mostly about practicality,” said Gartner Inc. Research Director Andrew Frank. PodTech’s Catherine Girardeau interviewed Frank by phone from his office in New York.
REPORTER’S NOTES: This is big news on the blogosphere. Take your pick: Om Malik of GigaOm talks with Skype. Russell Shaw, on TechMeme, wonders if Google is giving GoogleTalk short shrift in the deal. Marshall Kirkpatrick brings Yahoo into the discussion on TechCrunch.
— Catherine Girardeau
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Copyright ©2008 PodTech.net. All rights reserved. Modified: Sun, 07 Sep 2008 01:00:04 -0700