Blogging Editor for Best Daily Newspaper on Web speaks to the Guardian's success

15:13 | Jennifer Jones | Nov 26th, 2006 6:55pm |

Kevin Anderson is the blogging editor for Guardian Unlimited. He tells Jennifer Jones how “interactivity trumps celebrity” when trying to build a blog. It’s more important to write and build community, says Anderson, who calls the Guardian the most forward-thinking newspaper in the world. The traditional media have already changed as a result of blogging. Anderson is a great person to talk to about where it’s going next.

Click here for transcript.

Tags: Kevin Anderson, Guardian Unlimited, Jennifer Jones

This entry was posted on Sunday, November 26th, 2006 at 6:55 pm and is filed under PodTech, Social Media, Marketing Voices, Technology. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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