Geoffrey Moore: Return on Innovation - Trends, priorities, and challenges for 2007

39:42 | editor | May 30th, 2007 8:00am |

The term ROI means one thing to CFOs where the concern is return on investment, but takes on a whole different meaning for CIOs where ROI is more about return on innovation. Both are needed.

Learn more about HP’s Business Technology and better Business Outcomes: www.optimizetheoutcome.com

Tags: ROI, innovation

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