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One Response to “Becoming a Sales 2.0 Business: Rethinking the Funnel”

  1. Dollars and Cents » Blog Archive » Sales 2.0 Podcast:

    […] Whether you are an entrepreneur with small business aspirations or a sales professional chasing a management promotion, it’s imperative for you to understand how “web 2.0″ technologies are radically transforming the business landscape.  In contrast to many of the highly specialized web tools of the past, which required the average user to possess advanced IT skills/knowledge, the user-friends tools gaining mainstream appeal today are empowering both the individual and the organization.  The following podcast directly addresses the sales organization and its’ management of what’s described as a “sales 2.0 funnel.”  You may not be familiar with the interviewee, Stu Schmidt, but you may have heard of WebEx, an innovative communications company that provides various remote meeting/video conferencing applications to businesses.  I think you’ll find this interview quite insightful.  After listening to this podcast, share what you identify as some future implications of the funnel on sales forces.    […]

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