Resonate With Customers

06:54 | James Gaskin | Aug 31st, 2007 3:00pm |

During my keynote speeches for the spring ITEC conferences, I explained to people from small and medium businesses how to use new marketing tools, like blogs, to better connect with customers. Since only about 10 percent of attendees admitted having their own company blogs, I focused less on blog technology and more on blog philosophy and value building a bond with customers.

Tags: marketing tools

This entry was posted on Friday, August 31st, 2007 at 3:00 pm and is filed under Technology Is Broken, PodTech, Enterprise 2.0. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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