Social Media Successes and Failures

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Social Media Successes and Failures

07:27 | Brad Baldwin | Nov 7th, 2007 7:19pm |

Edleman’s VP of Interactiv, Gary Goldhammer, shared successes, failures and trends in social media during a keynote at the Blogging for Business conference. Goldhammer offers his insight and experience from working with a number of clients and trying to measuring the success in social media campaigns. He discusses if it’s even possible or maybe too early to measure. Goldhammer talks about organizations that have good momentum and strategies and debates with Brad Baldwin on whether agencies are pulling clients into social media or if clients are pushing hard to include new mediums into their campaigns.

Note: unavoidable construction noise makes a guest apperance in this recording.

Tags: Edleman, Interactiv, Gary Goldhammer, social media, Blogging for Business

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3 Responses to “Social Media Successes and Failures”

Social Media Successes and Failures at Rocky Mountain Voices:
November 7th, 2007 at 8:51 pm

[…] Your browser does not support JavaScript. This media can be viewed at http://www.podtech.net/home/4519/social-media-successes-and-failures […]
best techno blogs » Social Media Successes and Failures:
November 9th, 2007 at 3:23 pm

[…] Edleman’s VP of Interactiv, Gary Goldhammer, shared successes, failures and trends in social media during a keynote at the Blogging for Business conference. Goldhammer offers his insight and experience from working with a number of clients and trying to measuring the success in social media campaigns. He discusses if it’s even possible or maybe too early to measure. Goldhammer talks about organizations that have good momentum and strategies and debates with Brad Baldwin on whether agencies are p… Original Post PodTech.net: Technology and Entertainment Video Network […]
Blogging for Business (B4B) Conference » Blog Archive » Edelman on Evaluating Social Media’s Success:
November 13th, 2007 at 2:32 pm

[…] Your browser does not support JavaScript. This media can be viewed at http://www.podtech.net/home/4519/social-media-successes-and-failures « Press Release 2.0 […]