How does Yahoo! access the power of the Internet on the mobile phone? They way a user uses Yahoo! on their desktop is vastly different from the way they use it on their mobile phones. Delivering a seamless, oneclick experience on the mobile phone is a key component of what Ojas Rege does at Yahoo!
Yahoo! mobile has two core goals: discovering information and communication with other people. For instance, there is Yahoo’s OneSearch for discovering information in your mobile. As VP of Yahoo’s global mobile products Ojas and his team work on delivering an indispensable experience for the mobile community around the world. This is not an easy task when you factor in the bewildering mix of phones, the cultural differences and other factors that influence the way way people use their mobile phones.
Tune back in for Part-2 of our conversation with Ojas.
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