Social Marketing Insights from the Obama and Clinton Campaigns

13:45 | Jennifer Jones | Mar 24th, 2008 12:01am |

The Democratic campaigns provide multiple opportunities for learning about social marketing. Pete Blackshaw EVP of Nielsen Online just completed an analysis of the campaigns and gives Marketing Voices his perspective on what corporate marketers need to do to make their brands better. Blackshaw also alerts Marketing Voices that he will be releasing his new book on July 2008 called Satisfied Customers Tell Three Friends; Angry Customers Tell Three Thousand.

This entry was posted on Monday, March 24th, 2008 at 12:01 am and is filed under FrontPage Episode, Featured Episode, Social Media, Marketing Voices. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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