Virtual World Success: IMVU: A 3D Social Network

08:13 | Jennifer Jones | Aug 4th, 2008 12:01am |

The deep seated need to connect is making headway in the virtual world. IMVU is proof. CEO Cary Rosenzweig talks to Jennifer Jones about how the user-driven IMVU is so successful that it is generating $1 Million a month. More than 1.7 million different items to buy exist in this virtual world and at least 50,000 virtual rooms. What a choice! For the more than 60% of U.S. users and 40% rest-of-world users, IMVU is a joy to behold. Marketers need to learn what it is all about.

Tags: Cary Rosenzweig, IMVU, Jennifer Jones, Marketing Voices, social media, virtual worlds

This entry was posted on Monday, August 4th, 2008 at 12:01 am and is filed under Marketing, FrontPage Episode, Featured Episode, Social Media, Marketing Voices. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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