New Podcast Brand Launched - PodTech's Marketing Voices

PodTech.net Launches Marketing Voices™. New PodTech Podcast Brand Focuses on Social Media’s Impact on Marketing. Show Created and Hosted by Marketing Aficionado Jennifer Jones

MENLO PARK, CA. (May 1, 2006) PodTech.net, Inc.a media company dedicated to podcasting and delivering Fresh Voices™ for the iPod generation, today announced the debut of a new podcast brand called Marketing Voices™ on the InfoTalk™ network. The show represents the second in a new series of podcasts launched by PodTech in the last two weeks.

Under the Marketing Voices™ brand, PodTech will feature the fresh voices of innovative provocative leaders examining, among other topics, how social media tools such as wikis, blogs, podcasts, and online videos are changing marketing throughout the world. Marketing Voices™ will be hosted by industry veteran and known marketer, Jennifer Jones. Jones has counseled many of Silicon Valley’s premier companies including Apple Computer, Goldman Sachs, and Mayfield venture capital during her more than two decades in the technology industry.

According to John Furrier, CEO of PodTech.net, “Marketing Voices™ is unique in the podcasting industry. There is no other show being offered today that has this type of guest or content. Offering fresh voices who are driving the new perspectives of marketing is key to the podcast’s success. Given Jennifer’s marketing savvy and strategic expertise in branding and marketing, her background in technology and broadcast news and love of communicating new concepts, I am certain the show will resonate with our podcast audience,” Furrier added.

GUESTS ON MARKETING VOICES™ (MV)

The first guest on Marketing Voices is Steve King, Senior Counsel of Institute for the Future (ITF). King’s focus at ITF is how new media technology is impacting consumers and marketing. Future MV guests include, Ross Mayfield, CEO of Socialtext; Robert Scoble, recent author of the book, “Naked Conversations:How Blogs are Changing the Way Businesses Talk with Customers”; and Pete Blackshaw, Chief Marketing Officer of Nielsen Buzzmetrics.

ABOUT JENNIFER JONES
Jennifer Jones is a 25-year technology marketing veteran. Prior to PodTech, she was the first marketing partner at Mayfield, a premier venture capital fund based in Menlo Park. Jennifer worked with Mayfield and its portfolio companies providing strategic marketing and branding expertise for more than 15 years. Before Mayfield, Jennifer was a former Senior Vice President and General Manager of Regis McKenna, Inc (RMI) where she counseled technology companies including Apple Computer, Intel and Tandem Computers. Jennifer was the first marketing expert to develop and host a television show focusing on technology, called High Tech Visions, which was broadcast in the Bay Area in 1988. Prior to RMI, Jennifer also spent numerous years developing advertising and public relations campaigns for consumer companies while a Vice President at Ketchum Communications in San Francisco. Jennifer started her career in broadcast journalism as a reporter and producer at local and national news organizations.

Congrats to Jennifer.

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