Naming files:
• File names need to be 32 characters or less
• File names must be A-z, 0-9, and can only contain the underscore when it comes to special
characters. No spaces.
• Do not put numbers in the file name unless the numbers are part of a keyword. Ideally, don’t put
the numbers at the beginning of a filename. The common mistake here is to put the date or
version number in the file name.
• Filenames should be optimized for search engines. Use keywords and do not abbreviate them.
“Microsoft_Office_Review.mp4” is a good name. “Micsft_Off_Rev.mp4” is a worthless name.
Filenames may be truncated (from the right), so try to put the more important keywords on the
left.
• All file names should be the same for a podcast. This means you will need to rename image
files to match media file names. Files must have these, and only these, extensions:
o Name_Example.jpg
o Name_Example.mp3
o Name_Example.mp4
o Name_Example.flv

• Flash Video – Must have the extension .flv (not .swf) and contain width, height and length in the
metadata. If you don’t have Adobe/Macromedia Flash Studio, you can use VisualHub (Mac) or Riva (Windows) to encode the Flash video file. More info can be found here. If you are using other software, please submit a sample for testing.

Once your files are named, upload them to ftp.podtech.net

Uploading settings for ftp.podtech.net

FTP Server:
ftp.podtech.net

Path:
(leave blank)

Username:

Password:

Port: 21

Type: FTP

You will need an FTP client:

On Windows, we recommend FileZilla 2.2 or higher

For Mac, we recommend Transmit 3.5.3 or higher.

There’s also a free FTP client for the Mac – CyberDuck 2.7.1 or higher.

Security and Backups
Please be aware that the upload server is not considered a secure server. If there is content that must be securely embargoed, please contact publishing@podtech.net to make special arrangements through a secure server and connection, and if necessary, to follow NDA procedures.

The upload server should be considered as a temporary location for processing media files through to the live server. You’ll want to permanently backup on your local drive(s). Files on the upload server older than 1 month may be deleted automatically. Files should not be placed on the upload server unless they are intending to be published. We recommend leaving them on the server after they have been published for a period of about 1 week, but you should always have at least one copy stored locally.