There’s new science in the art of strategy and communication. Social media is a tool of strategic communications - a tool that can help impact influence. Trying to put this all together is exactly what Alan Kelly, CEO and Founder of The Playmaker’s Standard has done. He developed a periodic table that names, describes and prescribes influence plays. He talks to Jennifer Jones about this system, and how it can help communicators and business strategists better impact their communications especially those in the social media world.
Forbes Magazine has rated 3 of the top 11 Best Places for Business and Careers in the Rockies. Provo, Utah (#2), Boise, Idaho (#3), and Ogden, Utah (#11). While Provo and Boise have seen lots of press over the last few years, Colin Kelly is impressed ...
While at the Detroit Auto Show (proper name North American International Auto Show, NAIAS) I had the opportunity to visit the OnStar Command Center . At first, I didn’t want to go. I was tired and had been speaking with GM and other auto folk all ...
Alan Kelly, CEO and founder of The Playmaker’s Standard, LLC and newly minted author of the book called the Elements of Influence suggests to MV host Jennifer Jones that what social media lacks is a coherent vocabulary/lexicon and ultimately playmaking ability for dissecting spin that is in the blogsphere.
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