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Adobe Flex and AIR with Bruce Chizen: A Dreamforce07 Keynote

Aron Pruiett — Mon, 22 Oct 2007 23:22:54 +0000

The language of PostScript has expanded into many facets of day to day use. Bruce Chizen (Adobe CEO) presented Adobe’s Flex and AIR applications during Dreamforce07 and shared his vision on where Adobe and PostScript are going in the future.

With user interface options and online / offline compatibility across all platforms, will Flex provide a breakthrough in communication and development? Is Adobe the source for bringing web design out of the dark and into non-PC applications?

Tags: PostScript, Bruce Chizen, Adobe, Flex, Dreamforce07

“The Next Big Thing” part 2

Aron Pruiett — Thu, 11 Oct 2007 17:00:13 +0000

In part two of the Dreamforce07 keynote, Robert Thurman and George Lucas open their conversation up to personal insights and philosophies around education, survival and knowledge.

As part of an ecosystem, what roles will innovation and technology take on? As populations grow and diversity increases globally, will the momentum be matched in education? Is there profitability in compassion and altruism?

Tags: Dreamforce07, Robert Thurman, George Lucas

“The Next Big Thing”

Aron Pruiett — Wed, 10 Oct 2007 16:00:17 +0000

George Lucas brought news of Edutopia.org and the George Lucas Educational Foundation to Dreamforce07, where he spoke with Robert Thurman about his background and educational experience before “Star Wars.”

What is missing in the education system that has created the need for advertising and marketing on order to gain interest in building basic cornerstones for innovation? Will innovation and technology create solutions to classroom overcrowding and instructor quality?

Tags: George Lucas, Edutopia.org, George Lucas Educational Foundation, Dreamforce07, Robert Thurman

Dreamforce: THE FUTURE OF SOFTWARE part 2

Tom Foremski — Tue, 25 Sep 2007 20:53:04 +0000

Marc Benioff, founder, chairman & CEO of salesforce.com, kicks off Dreamforce ‘07, with exciting product, platform, and customer announcements you won’t want to miss. Witness as salesforce.com unveils the next generation of on demand and learn what that means for your success. See how community-driven models-arising from the Internet-inspire and create new possibilities for companies of all sizes to innovate without infrastructure.

Tags: Marc Benioff, Dreamforce ‘07

Dreamforce: THE FUTURE OF SOFTWARE part 1

Tom Foremski — Tue, 25 Sep 2007 00:09:24 +0000

Marc Benioff, founder, chairman & CEO of salesforce.com, kicks off Dreamforce ‘07, with exciting product, platform, and customer announcements you won’t want to miss. Witness as salesforce.com unveils the next generation of on demand and learn what that means for your success. See how community-driven models–arising from the Internet–inspire and create new possibilities for companies of all sizes to innovate without infrastructure.

Tags: Marc Benioff, Dreamforce ‘07

Dreamforce: Building the Ultimate Google Salesforce Mashup

Tom Foremski — Mon, 24 Sep 2007 05:12:53 +0000

Salesforce has always been a powerful platform for creating mashups, and the latest platform features make it more capable than ever. This session offers an introduction to some of the more popular Web APIs and shows how they can be leveraged inside your apps. Presentations include sample code demonstrating these services, as well as example mashups.

Speakers: Jeff Ragusa, Developer Programs Evangelist, Google Inc.

Tags: Salesforce, Jeff Ragusa

Executive Q A: Salesforce.com, a Dreamforce07 session

Aron Pruiett — Fri, 21 Sep 2007 21:19:54 +0000

Service on demand, name changes, metadata, customer satisfaction, monetizing strategies and multi-tenant data architecture options are all addressed during this question-and-answer session from the Dreamforce07 conference in San Francisco.

Speakers from Salesforce.com include Marc Benioff, chairman & CEO; Parker Harris, executive vice president; George Hu, chief marketing officer and Steve Cakebread, CFO.

Tags: multi-tenant, Dreamforce07, Marc Benioff, Parker Harris, George Hu, Steve Cakebread

DreamForce: The Future of On Demand

Tom Foremski — Thu, 20 Sep 2007 23:35:25 +0000

Nick Carr is an acclaimed business writer and speaker whose work centers on strategy, innovation, and technology. His 2004 book “Does IT Matter? Information Technology and the Corrosion of Competitive Advantage,” published by Harvard Business School Press, set off a worldwide debate about the role of computers in business. Nick Carr heads this conversation on “The Future of On Demand,” with industry visionaries and IT experts. They discuss the broader ramafications of software as a service, applications as well as broad platforms, such as Salesforce.com.

Tags: Nick Carr, Does IT Matter?, The Future of On Demand, software as a service

Dreamforce: Cisco’s Chief Touts the Power of Internet Video

Tom Foremski — Thu, 20 Sep 2007 18:20:26 +0000

John Chambers, the CEO of Cisco Systems, gave a keynote at Saleforce.com’s user conference. He spoke about the growing use and importance of Internet video in helping companies collaborate on projects and communicate with staff and customers. Internet video will be a key driving force fueling the expansion of corporate networks and the global Internet.

Tags: John Chambers, Cisco Systems, Saleforce.com, Internet video, corporate networks

Interview with Salesforce.com’s Adam Gross

Robert Scoble — Mon, 20 Nov 2006 19:31:20 +0000

Adam Gross, vice president of developer marketing at Salesforce.com, sat down with us at the recent Salesforce.com conference, named “Dreamforce.” He talks about how Salesforce.com isn’t just for salespeople anymore and goes into the new development methodology, they call “Apex,” that they just shipped.

Tags: Adam Gross, Salesforce.com, Dreamforce, Apex