Not being social enough is a big problem for corporations trying to use social media. That’s what Jeremiah Owyang and his team at Forrester discovered in a new report. Forrester selected 16 firms across four industries and found only one company worthy of accolades. What makes BMW a social marketing winner? In part, it’s that the automobile manufacturer managed to avoid the most common pitfalls, which is still where most firms fell short. Some examples of those easy-to-make mistakes: creating marketing programs that aren’t self-fueling, that don’t encourage members to participate in conversations amongst themselves and that don’t include some amount of participation from the corporation, itself.
Jeremiah discusses his findings with Jennifer Jones in this Marketing Voices podcast.
The Intel Developer Forum has become a major event on the technology industry calendar with keynotes that make international headlines. But at the heart of IDF are the sessions where developers get access to the details of new products and science from the world’s biggest chipmaker. This podcast is an ...
The Intel Developer Forum has become a major event on the technology industry calendar with keynotes that make international headlines. But at the heart of IDF are the sessions where developers get access to the details of new products and science from the world’s biggest chipmaker. This podcast is an ...
Intel this week announced the release of its newest mobile technology, Centrino 2. Centrino 2 features an enhanced CPU utilizing Intel’s 45 nanometer technology, new graphics and chipset, and more powerful wireless connectivity. This latest version of the Centrino platform will lead the way as consumers continue to demand more ...
The Intel Developer Forum has evolved into one of the most important technology events of the year. For anyone making hardware and software, IDF provides a way to learn about critical advances in chip design, and it gives Intel the opportunity to get feedback from developers. For the rest of ...
Intel’s new, next-generation Centrino platform, Centrino2 and Centrino2 with vPro, is coming soon to a laptop near you. In this video from the vPro Expert Center, Josh Hilliker, vPro Expert Center’s Community Manager, along with Brian Tucker, Mobile Platforms Marketing Manager, and Senior Systems Engineer Todd Christ, give ...
In this video podcast, Diane Bryant, Intel Corporation’s recently-named chief information officer, discusses the role of IT in the enterprise today. Bryant sees three main functions for Intel’s IT organization, beginning with the company’s strategy for driving business growth. That centers upon ultra low-power devices in support of ...
What does the future hold for mobile devices? Intel Senior Fellow and Director of the Communications Technology Lab, Dr. Kevin Kahn, explains where the industry is headed.
Intel’s invitation-only event at the Computer History Museum in Mountain View, Calif., showed off the company’s diverse research projects in areas like visual computing, health, life sciences, green-friendly technologies, and wireless, to name a few. “Intel scientists can propose research on any topic they envision a solution for,” ...
Verizon Business is expanding its unified global communications capabilities to help large businesses and government agencies enhance collaboration and improve business processes and employee productivity. In this podcast, Roberta Mackintosh, executive director of global voice services at Verizon Business, discusses how organizations can leverage their IP-based networks and services to ...
Microsoft Dynamics CRM 4.0 is a three-tier application that can help organizations manage front office processes, such as sales, marketing, and customer service, and serve as a development platform for business applications in different industry verticals. The platform aspects let you focus on your core needs by ...
Microsoft Dynamics CRM 4.0 is a three-tier application that can help organizations manage front office processes, such as sales, marketing, and customer service, and serve as a development platform for business applications in different industry verticals. The platform aspects let you focus on your core needs by providing ...
When Intel’s research teams think about the future of computing - from mobile devices with near-limitless functionality to technology for the developing world to virtual worlds and advanced robotics, they are literally mapping our future (a future that could include, for example, a cafe table with
Enterprise computing has come a long way from the days of centralized mainframes in the 1970’s to the fully distributed desktops and laptops we see today. With the workplace becoming more technologically diverse and increasingly mobile, desktop IT workload grows exponentially with each new user and configuration. Is there a ... Worldwide mobile content revenues are expected to surpass $44 billion by 2011, so it shouldn’t surprise anyone that mobile entertainment and campaigns are growing annually by leaps and bounds, with marketers beginning to investigate mobile opportunities seriously. Marketing Voices spoke with the head of Phluant Mobile, David Breckling, ... This year’s Spring IDF, in Shanghai, brought the global community of Intel developers to one of the fastest-growing cities in the world, to discuss one of the most rapidly-changing technologies, and the incredible impact that all of that change is bound to have. Intel Senior Vice President and General Manager ... In this video podcast, Intel Senior Vice President and General Manager, Digital Enterprise Group, Pat Gelsinger explains Intel architecture and its wide-ranging capabilities (”architecture for life”), and Intel Senior Vice President and General Manager of Intel’s Mobility Group, Dadi Perlmutter and Intel Senior Vice President and General Manager, Ultra ... In this video podcast straight from Intel’s Spring IDF in Shanghai, the spotlight is on the keynote demos that showed power and performance in newer, smaller and more innovative form factors, many powered by the Intel’s Atom processor. Many of the demonstrations focused on mobility, and they all provided an ... In this podcast, a preview of this year’s Spring IDF 2008, bringing thousands of hardware and software engineers from around the world to Shanghai, China, for a developer forum with a telling theme: “Invent the New Reality.” Intel Senior Vice President and Digital Enterprise Group co-GM Pat Gelsinger speaks with ... In this video podcast, we travel to Austin, Texas and the SxSW Interactive festival, to focus on what’s inside people’s computers, and just how much they’re relying on those computers for work, communication and - all-important at the SxSW Festival — creativity. Intel’s Bryan Rhoads took the opportunity to ... A new processor for the ultra-mobile market is Intel’s latest move to revolutionize mobility computing, from UMPCs to mobile Internet devices and even notebooks and desktops (er, “netbooks” and “net-tops”). While Atom (née Silverthorne) received its brand-new brand name recently, the family of tiny processors, which relies ... Robert Scoble, now of FastCompany.tv, and Loren Feldman of 1938 Media talk about what’s hot and what’s not at SXSWi from the BlogHaus with InternetGeekGirl. Apparently, it’s all about mobile video. They have not always agreed in the past, but at least they agree on ... Intel’s smallest processor to date, built with it’s tiny 45nm transistors for a new wave of small, mobile Internet devices. The chip gets the name Intel Atom. There’s also Intel Centrino Atom, a combination of chip technologies for low cost, low power and high performing devices designed to bring better ... Intel processing power was the name of the game at the 2008 Game Developers Conference. With quad core and 8-core muscle “under the hood,” gamers, developers, and graphics folks alike had a chance to see their games supercharged: faster rendering, MMOs running at ultimate speed, and easier ...Fueling the Desktop Revolution with VMware Virtual Desktop Infrastructure
Mobile Marketing: The Next Opportunity
Voices of Shanghai: IDF 2008
IDF Shanghai: Sights and Sounds
IDF Shanghai: Keynote Demos Showcase Mobility, Innovation
Shanghai IDF Preview, with Intel's Pat Gelsinger
What's Inside SxSW Interactive?
IDF Shanghai 2008: Atom-Enabled Devices To Debut
Robert Scoble and Loren Feldman, Live from SXSWi Bloghaus
Intel Atom: Chip Packs Internet in Your Pocket
Intel Processing Power at GDC
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Copyright ©2008 PodTech.net. All rights reserved. Modified: Fri, 05 Sep 2008 08:54:02 -0700