The trend right now is to create your own social network for your business. Why do that? A few reasons. First, it lets you build better relationships with your customers. Second, you can add value onto your products or services by having a community that’s supporting each other and
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Nick Carr is an acclaimed business writer and speaker whose work centers on strategy, innovation, and technology. His 2004 book “Does IT Matter? Information Technology and the Corrosion of Competitive Advantage,” published by Harvard Business School Press, set off a worldwide debate about the role of computers in business. Nick ...

I caught up with Rajat Gupta at the Pan IIT 2007 conference in Silicon Valley last week. Mr. Gupta is deeply passionate about health and education and those were the twin topics of this conversation.

In this interview, he talks about the connection between healthcare and the ...

Dr. Ronaldo Lemos is the director of the Creative Commons Brazil and a member of the Board of iCommons, which makes him the right candidate to explain the differenes between the two organizations.

He is the director of the Center for Technology and Society at the FGV School ...

Ravi Venkatesan is the chairman of Microsoft. Ravi is directly responsible for marketing, sales, operational and business development of Microsoft’s efforts in India.

I caught up with Ravi at TiECon 2007 in Santa Clara, to get a comprehensive picture of Microsoft’s India operations. What is Microsoft’s broad India ...

At the end of the Human Genome Project, researcher Niroshan Ramachandran, at the Harvard Institute of Proteomics, opened the door into a much bigger challenge: isolating and measuring the interactions between individual proteins inside DNA. This science, or Proteomics, holds great potential for finding cures to disease and ...

In this Thought Leaders podcast brought to you by SAVVIS, Nicholas Carr, acclaimed business technology writer and strategist, discusses the end of corporate computing brought on by the move from assets to shared resources. He also comments on the next generation of IT - the Utility Model - and ...

Abhi Shah is a sharp guy and it would definitely make sense to keep track on his progress. Be it corporate business or politics, he seem to be making the right moves and more importantly he has the passion, zeal and age on his side.

Abhi Shah is the CEO of ...

Lots of provocative thoughts from a search engine guru in this conversation with Bob Heyman, also a well known speaker on Internet marketing and the chief search officer at Mediasmith. He’s also credited with pioneering the agency side of search engine marketing. That’s pretty impressive, considering how search has ...

George Wright, marketing director at Blendtec, invited us back stage for the filming of Blendtec’s next Will it Blend? video. Currently YouTube’s #3 most watched video producer, Blendtec has found an amazing ROI for their $50 marketing spend. With over 6 million visitors to their WillitBlend.com ...

BOSTON, October 6, 2006 (PodTech News) - Harvard Law School is experimenting this semester with a course taught partly in the real world and partly in the virtual 3D world Second Life. The class, called CyberOne: Law in the Court of Public Opinion, is open not just to Harvard ...

According to these leaders of the Web 2.0 movement, businesses can stimulate collaboration from within by adopting blogs, wikis, RSS, AJAX and other tools and services. Jointly conducting a keynote address at the Fall ‘06 Interop meetup in New York City: Ross Mayfield, CEO, SocialText, and Andrew P. McAfee, associate ...

BOSTON, September 1, 2006 (PodTech News) — Recent headlines claim that Wikipedia, the online encyclopedia that anyone can edit, is broken. Critics point out that Wikipedia articles are often fraught with inaccuracies or bias. Vandals sometimes deface entries. Now, the administrators of the German Wikipedia page think they have a way to make a better online encyclopedia. PodTech’s Clark Boyd speaks with Wiki-watcher David Weinberger.

Harvard Business Professor Clayton Christensen says companies shouldn’t base their strategy on the customer as much as on the job the customer needs the product for. When you hire a milkshake what do you expect it to do? Check out this podcast for the answer.

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“There ain’t much learning in the second kick of a mule,” said Vice Provost of Harvard University and Sarofim-Rock Professor of Business Administration at Harvard Business School, Howard Stevenson. His keynote speech on developing predictive intelligence opened the TiECON East 2006 conference in Boston. In this podcast, you’ll hear Al ...

Oversight Systems was founded to ensure confidence in the integrity and accuracy of financial reporting and underlying transactions. As pioneers in information security and veterans of IT audit, we found it ironic that while over half of all financial losses due to computer incidents occur on the inside of companies, ...