Search - John Battelle
John Battelle on 2007 predictions and advertising industry
38:01 | 
You might have heard of John Battelle. He plans the Web 2.0 Summits, wrote a book about Google, runs an online advertising company, among many other things. I spent some time with him this week talking about his predictions (which, for the past few years, have turned out to be quite accurate) as well as his advertising business, Federated Media, which provides advertising and revenues for famous blogs like Boing Boing and TechCrunch.
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Conversational Marketing
Marketing is undergoing a dramatic shift as social media takes hold. In this podcast, Eric Vidal of WebEx speaks with John Battelle, entrepreneur, journalist, professor, and the founder and chairman of Federated Media. John also helped launched the Web 2.0 Conference. He has some great insights into the ...
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Billion Dollar Baby for MySpace - Another Whopper for Google
Talk about a Billion Dollar Baby for News Corp and what a week so far for Google. Google is putting out a series of big announcements this week. I think that the MySpace announcement in combination with the Viacom deal is big for Google. ...
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Gnomedex: How Blogging Can Impact Startup Awareness
Mike Fridgen of briefly introduces the airline fare prediction site to the audience at Gnomedex, and provides interesting statistics and anecdotes on how Farecast benefited from the blogging and social media community. Fridgen discusses how Techcrunch, Digg, ...
22:55 | 
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