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		<title>Naked Conversations Search - Powered by PodTech.net</title>
<link>http://www.podtech.net?v3</link>
<description>PodTech is a leading online video network featuring original technology and digital entertainment programming. PodTech's media platform allows professional content producers to deliver their content to millions of people who can easily find, share, and interact with it. For advertisers, PodTech offers unique, highly contextual ways to reach and measure target audiences through the fastest growing, most viral medium of online video. PodTech has over 40 clients including advertisers such as IBM, Intel, Hewlett Packard, Seagate, and Symantec. Founded in 2005, PodTech Network is based in Palo Alto, California, and is funded by US Venture Partners and Venrock Associates.</description>
<pubDate>Fri, 17 Apr 2009 14:29:04 +0000</pubDate>
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<url>http://media1.podtech.net/graphics/show_icons/small/PodTech_iTunes_Logo_Small_100x100.jpg</url><title>Naked Conversations Search - Powered by PodTech.net</title>
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<itunes:subtitle>Technology and Entertainment Video Network</itunes:subtitle>
<itunes:summary>PodTech is a leading online video network featuring original technology and digital entertainment programming. PodTech's media platform allows professional content producers to deliver their content to millions of people who can easily find, share, and interact with it. For advertisers, PodTech offers unique, highly contextual ways to reach and measure target audiences through the fastest growing, most viral medium of online video. PodTech has over 40 clients including advertisers such as IBM, Intel, Hewlett Packard, Seagate, and Symantec. Founded in 2005, PodTech Network is based in Palo Alto, California, and is funded by US Venture Partners and Venrock Associates.</itunes:summary>
	
	

	<item>
		<title>Shel Israel and InternetGeekGirl at SxSWi BlogHaus</title>
		<link>http://www.podtech.net/home/4998/shel-israel-and-internetgeekgirl-at-sxswi-bloghaus</link>
		<comments>http://www.podtech.net/home/4998/shel-israel-and-internetgeekgirl-at-sxswi-bloghaus#comments</comments>
		<pubDate>Tue, 11 Mar 2008 05:04:09 +0000</pubDate>
		<dc:creator>editor</dc:creator>
		
		<category><![CDATA[SXSW BlogHaus]]></category>

		<category><![CDATA[Editorial]]></category>

		<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://www.podtech.net/home/4998/shel-israel-and-internetgeekgirl-at-sxswi-bloghaus</guid>
		<description><![CDATA[Shel Israel is co-author of Naked Conversations and host of his own video blog on FastCompany.tv beginning on March 17. He spoke with InternetGeekGirl at the BlogHaus, sponsored by AMD at this year&#8217;s SXSWi.
Tags: Shel Israel, Naked Conversations, InternetGeekGirl, BlogHaus, AMD, SXSWi]]></description>
			<content:encoded><![CDATA[<p><a href="http://redcouch.typepad.com/">Shel Israel</a> is co-author of <a href="http://redcouch.typepad.com/weblog/naked_conversations/index.html">Naked Conversations</a> and host of his own video blog on <a href="http://scobleizer.com/2008/01/30/shel-israel-joins-fastcompanytv/">FastCompany.tv</a> beginning on March 17. He spoke with <a href="http://www.internetgeekgirl.com/">InternetGeekGirl</a> at the <a href="http://www.sxswbloghaus.com/">BlogHaus</a>, sponsored by <a href="http://www.amd.com/">AMD</a> at this year&#8217;s <a href="http://2008.sxsw.com/interactive/">SXSWi</a>.</p>
<p>Tags: <a href="http://www.podtech.net/home/search/Shel+Israel" rel="tag">Shel Israel</a>, <a href="http://www.podtech.net/home/search/Naked+Conversations" rel="tag">Naked Conversations</a>, <a href="http://www.podtech.net/home/search/InternetGeekGirl" rel="tag">InternetGeekGirl</a>, <a href="http://www.podtech.net/home/search/BlogHaus" rel="tag">BlogHaus</a>, <a href="http://www.podtech.net/home/search/AMD" rel="tag">AMD</a>, <a href="http://www.podtech.net/home/search/SXSWi" rel="tag">SXSWi</a></p>]]></content:encoded>
			<wfw:commentRss>http://www.podtech.net/home/4998/shel-israel-and-internetgeekgirl-at-sxswi-bloghaus/feed</wfw:commentRss>
		 
	        <enclosure url="http://media1.podtech.net/media/2008/03/PID_013452/Podtech_SXSW_03092008_i3_ipod.mp4" length="28174065" type="video/mp4"/>

	<itunes:author>Editor </itunes:author>
<itunes:duration>06:06</itunes:duration>
<itunes:keywords>sxswbloghaus, editorial, events</itunes:keywords>
	</item>
	
	

	<item>
		<title>Talking with Six Apart: blogging pioneers</title>
		<link>http://www.podtech.net/home/4373/talking-with-six-apart-blogging-pioneers</link>
		<comments>http://www.podtech.net/home/4373/talking-with-six-apart-blogging-pioneers#comments</comments>
		<pubDate>Fri, 12 Oct 2007 20:55:27 +0000</pubDate>
		<dc:creator>Robert Scoble</dc:creator>
		
		<category><![CDATA[PodTech]]></category>

		<category><![CDATA[Enterprise 2.0]]></category>

		<category><![CDATA[ScobleShow]]></category>

		<guid isPermaLink="false">http://www.podtech.net/home/4373/talking-with-six-apart-blogging-pioneers</guid>
		<description><![CDATA[Six Apart just released a new Moveable Type, so I wanted to find out what was up cause it really has a lot of great services that help people communicate. From LiveJournal, which is used by people to talk with their social networks, to Vox, which is a blog tool with great permission control so [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.sixapart.com">Six Apart</a> just released a new Moveable Type, so I wanted to find out what was up cause it really has a lot of great services that help people communicate. From LiveJournal, which is used by people to talk with their social networks, to Vox, which is a blog tool with great permission control so you can publish to just your family or to your friends, or everyone if you want, to TypePad, which is the service we used to publish our book, Naked Conversations, on, to Moveable Type which is used inside lots of companies as a blog platform. Anyway, this chat with Chris Alden, CEO, Michael Sippey, VP of Products, and David Recordon, engineer, goes into a lot of depth on what Six Apart is thinking about when it comes to blogging and social networking.</p>
<p>Tags: <a href="http://www.podtech.net/home/search/Six+Apart" rel="tag">Six Apart</a>, <a href="http://www.podtech.net/home/search/Moveable+Type" rel="tag">Moveable Type</a>, <a href="http://www.podtech.net/home/search/Chris+Alden" rel="tag">Chris Alden</a>, <a href="http://www.podtech.net/home/search/Michael+Sippey" rel="tag">Michael Sippey</a>, <a href="http://www.podtech.net/home/search/David+Recordon" rel="tag">David Recordon</a></p>]]></content:encoded>
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	        <enclosure url="http://media1.podtech.net/media/2007/10/PID_012822/Podtech_6APART_ipod.mp4" length="218198147" type="video/mp4"/>

	<itunes:author>Robert Scoble</itunes:author>
<itunes:duration>55:42</itunes:duration>
<itunes:keywords>podtech, tech, scobleshow</itunes:keywords>
	</item>
	
	

	<item>
		<title>Getting ready for Demo with Shel Israel</title>
		<link>http://www.podtech.net/home/4189/getting-ready-for-demo-with-shel-israel</link>
		<comments>http://www.podtech.net/home/4189/getting-ready-for-demo-with-shel-israel#comments</comments>
		<pubDate>Fri, 21 Sep 2007 17:41:29 +0000</pubDate>
		<dc:creator>Robert Scoble</dc:creator>
		
		<category><![CDATA[Featured Episode]]></category>

		<category><![CDATA[PodTech]]></category>

		<category><![CDATA[Enterprise 2.0]]></category>

		<category><![CDATA[ScobleShow]]></category>

		<guid isPermaLink="false">http://www.podtech.net/home/4189/getting-ready-for-demo-with-shel-israel</guid>
		<description><![CDATA[Next week is the famous &#8220;Demo&#8221; conference. Shel Israel has been going to Demo ever since it started back in the 1980s and helping startups prepare. His companies have won &#8220;Demo God&#8221; awards seven times. Here he gives startups some advice. He also talks with me about the book we wrote together, Naked Conversations.
Tags: Shel [...]]]></description>
			<content:encoded><![CDATA[<p>Next week is the famous &#8220;Demo&#8221; conference. Shel Israel has been going to Demo ever since it started back in the 1980s and helping startups prepare. His companies have won &#8220;Demo God&#8221; awards seven times. Here he gives startups some advice. He also talks with me about the book we wrote together, <a href="http://redcouch.typepad.com/">Naked Conversations</a>.</p>
<p>Tags: <a href="http://www.podtech.net/home/search/Shel+Israel" rel="tag">Shel Israel</a>, <a href="http://www.podtech.net/home/search/Demo+God" rel="tag">Demo God</a>, <a href="http://www.podtech.net/home/search/Naked+Conversations" rel="tag">Naked Conversations</a></p>]]></content:encoded>
			<wfw:commentRss>http://www.podtech.net/home/4189/getting-ready-for-demo-with-shel-israel/feed</wfw:commentRss>
		 
	        <enclosure url="http://media1.podtech.net/media/2007/09/PID_012602/Podtech_ShelIsrael_ipod.mp4" length="131449743" type="video/mpeg"/>

	<itunes:author>Robert Scoble</itunes:author>
<itunes:duration>33:43</itunes:duration>
<itunes:keywords>featured-episode, podtech, tech, scobleshow</itunes:keywords>
	</item>
	
	

	<item>
		<title>The Bloggers on the Bus: Is It Kosher?</title>
		<link>http://www.podtech.net/home/1755/the-bloggers-on-the-bus-is-it-kosher</link>
		<comments>http://www.podtech.net/home/1755/the-bloggers-on-the-bus-is-it-kosher#comments</comments>
		<pubDate>Fri, 29 Dec 2006 20:37:10 +0000</pubDate>
		<dc:creator>Michael Klinger</dc:creator>
		
		<category><![CDATA[PodTech]]></category>

		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.podtech.net/home/1755/the-bloggers-on-the-bus-is-it-kosher</guid>
		<description><![CDATA[If having some citizen journalists on the bus will give alternative coverage to the relationship between the traditional media and candidates, then it is a welcome change, right?]]></description>
			<content:encoded><![CDATA[<p>If having some citizen journalists on the bus will give alternative coverage to the relationship between the traditional media and candidates, then it is a welcome change, right?</p>
<p><a href="http://463.blogs.com/the_463/2006/12/vloggers_candid.html">Not necessarily</a>.</p>
<p>The early questions over who was paying for Robert Scoble&#8217;s meals were a roundabout way of asking what kind of relationship the social media folks on that private Edwards campaign jet would be building with the candidate.</p>
<p>It&#8217;s still a good question. PodTech&#8217;s paying for the bulk of Robert&#8217;s trip, and Robert&#8217;s not actually going to wade too deeply into the politics of it all, if that&#8217;s possible, at least according to his posts so far <img src='http://www.podtech.net/home/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>But he&#8217;s not the only one out there with a camera and a Web site. And there are some good questions about what it means to be asked by a candidate to take video and then post it to YouTube on behalf of the candidate.</p>
<p>Or onto the candidate&#8217;s official Web site, for that matter.</p>
<p>It&#8217;s the kind of work a high-priced production team would do, along with a PR firm. But they&#8217;d be called consultants, and they&#8217;d probably be based in a place like Washington, DC and New York City.</p>
<p>So maybe the media landscape is changing, but not as much as we thought.</p>
<p>Maybe it&#8217;s going to hit the consultants hardest.</p>
<p>While low-cost online alternatives step into the breach, fumbling with their light-meters and autofocus, asking softball questions and giving us a poor substitute for news, the good news is written all over the papers.</p>
<p>Because social media might not end up being a replacement for the traditional news media, even if it <a href="http://pulverblog.pulver.com/archives/006163.html">does become part of the political process</a>. It might just be a replacement for Madison Avenue and Washington consultants.</p>
<p>Just to be clear, though, Robert isn&#8217;t shilling for Edwards. I&#8217;m pretty sure that he&#8217;d be just as happy to tag along on a McCain bus, or a Romney bus &#8212; or pretty much any candidate&#8217;s bus &#8212; if they were making a serious effort to bring social media into the campaign process.</p>
<p>You only have to read the dustjacket of Naked Conversations to understand that there are people out there &#8212; Robert chief among them &#8212; who believe that <a href=http://www.podtech.net/news/technology/1245/scoble-and-blogging-on-the-campaign-trail">a shift like that would be significant</a>, even if only because it turns citizen journalists into citizen PR firms.</p>
<p><a href="http://glpelletier.wordpress.com/">It&#8217;s about technology and society</a> &#8212; not politics. And it&#8217;s a start.</p>
<p>Tags: <a href="http://www.podtech.net/home/search/citizen+journalists" rel="tag">citizen journalists</a>, <a href="http://www.podtech.net/home/search/Robert+Scoble" rel="tag">Robert Scoble</a>, <a href="http://www.podtech.net/home/search/Naked+Conversations" rel="tag">Naked Conversations</a></p>]]></content:encoded>
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	        <enclosure url="" length="" type=""/>

	<itunes:author>Michael Klinger</itunes:author>
<itunes:duration></itunes:duration>
<itunes:keywords>podtech, technology</itunes:keywords>
	</item>
	
	

	<item>
		<title>Looking Back, and into the Future: India Entrepreneurship InfoTalk</title>
		<link>http://www.podtech.net/home/1064/looking-back-and-into-the-future-india-entrepreneurship-infotalk</link>
		<comments>http://www.podtech.net/home/1064/looking-back-and-into-the-future-india-entrepreneurship-infotalk#comments</comments>
		<pubDate>Sat, 09 Sep 2006 19:35:21 +0000</pubDate>
		<dc:creator>editor</dc:creator>
		
		<category><![CDATA[India]]></category>

		<guid isPermaLink="false">http://www.podtech.net/home/1064</guid>
		<description><![CDATA[Back in February this year at Robert Scoble and Shel Israel&#8217;s book launch of &#8220;Naked Conversations&#8221;, John Furrier engaged Kaboodle CEO Manish Chandra in a fascinating discussion about the history of the entrepreneurial culture in India, and how that culture has found fertile grounds in Silicon Valley.
]]></description>
			<content:encoded><![CDATA[<p>Back in February this year at <a href="http://scobleizer.wordpress.com">Robert Scoble</a> and <a href="http://redcouch.typepad.com/">Shel Israel&#8217;s book launch</a> of &#8220;Naked Conversations&#8221;, John Furrier engaged <a href="http://blog.kaboodle.com/">Kaboodle</a> CEO Manish Chandra in a fascinating discussion about the history of the entrepreneurial culture in India, and how that culture has found fertile grounds in Silicon Valley.<br />
 <a href="http://www.podtech.net/home/1064/looking-back-and-into-the-future-india-entrepreneurship-infotalk#more-1064" class="more-link">(more&#8230;)</a></p>
]]></content:encoded>
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	        <enclosure url="http://media1.podtech.net/media/2006/09/PID_000900/Podtech_Looking_021706_PodTech_TechCrunch_Party_with_Manish_Chandra_2006-09-09___home.mp3" length="4479712" type="audio/mpeg"/>

	<itunes:author>Editor </itunes:author>
<itunes:duration>04:40</itunes:duration>
<itunes:keywords>india</itunes:keywords>
	</item>
	
	

	<item>
		<title>The Power of Blogging for Corporate Marketing</title>
		<link>http://www.podtech.net/home/1002/the-power-of-blogging-for-corporate-marketing</link>
		<comments>http://www.podtech.net/home/1002/the-power-of-blogging-for-corporate-marketing#comments</comments>
		<pubDate>Fri, 25 Aug 2006 17:38:12 +0000</pubDate>
		<dc:creator>Jennifer Jones</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.podtech.net/home/1002</guid>
		<description><![CDATA[I have spent more than two decades in technology marketing and have always been a big believer in candor and transparency with the &#8220;market&#8221;. As a General Manager at Regis McKenna in the 1980s and then later as a Marketing Partner of venture capital firm, Mayfield, I was instrumental in getting these firms to convince [...]]]></description>
			<content:encoded><![CDATA[<p>I have spent more than two decades in technology marketing and have always been a big believer in candor and transparency with the &#8220;market&#8221;. As a General Manager at <a href="http://www.regis.com">Regis McKenna</a> in the 1980s and then later as a Marketing Partner of venture capital firm, <a href="http://www.mayfield.com">Mayfield</a>, I was instrumental in getting these firms to convince clients and/or portfolio companies to conduct surveys of their markets &#8212; one-on-one conversations with influential customers, prospects, lost customers, analysts, and developers &#8212; about their perceptions of the company, market, business strategy, technology, product(s) and the like. These studies provided the transparency needed that allowed companies to get some idea of what their customers or other influential members of their marketplace were thinking. They were powerful marketing benchmarks for a view into the marketplace and normally provided the foundation to build a more strategic marketing plan. </p>
<p>The surveys took a long time &#8212; sometimes three months &#8212; because they were one-on-one conversations by phone or in person with more than 40 people. These conversations tapped into perceptions and were incredibly insightful.  Much work went into summarizing and analyzing these conversations and essentially “measuring” their thoughts so that these perceptions could be used to drive marketing and communications strategies for the company. </p>
<p>For corporations today, blogs can provide the same benefit, but are a much more efficient means of communication. Take for example how Bob Lutz of General Motors is using his <a href="http://fastlane.gmblogs.com">Fast Lane blog</a>, where now more than 10,000 customers have responded with comments, rebuttals and criticisms of GM. This would have been the same type of data I would have gleaned from the perceptual studies at Regis McKenna or Mayfield, but the information is now available in real-time. Even better &#8212; it is totally uncensored. From what I have read, Lutz thinks this input has been enormously valuable and has driven corporate product development strategy. </p>
<p>Blogs have other uses in corporate marketing as well; they are effective in establishing thought leadership, building deeper communities and creating stronger customer relations. Given my belief that a blog should be used as in corporate marketing, I discovered a newly published book called <i>The Corporate Blogging Book</i> by <a href="http://www.debbieweil.com">Debbie Weil</a>  that is very provocative. It is a must read for anyone who is interested in learning more about how companies are using blogs today. As the host of the <a href="http://www.podtech.net/?cat=58">Marketing Voices</a>™ for PodTech, I interviewed <a href="http://www.debbieweil.com">Debbie Weil</a> on her book. <a href="http://www.podtech.net/technology/987">In the podcast</a>, we discussed what the best ways are for a company to use a corporate blog, what companies are stellar examples of corporate blogging, how companies should think of ROI as a return on influence rather than a return on investment &#8212; an acronym that has new meaning for me as I reconfigured it &#8212; and finally delved into the potential challenges of using blogging as a corporate marketing strategy. Blogs are wonderful at providing the necessary transparency to a marketplace’s perceptions &#8212; a true &#8220;naked conversation&#8221; &#8212; to quote my PodTech colleague, <a href="http://scobleizer.wordpress.com">Robert Scoble</a>, soon to launch his own show on PodTech as well.  <a href="http://www.podtech.net/technology/987">The Marketing Voices podcast</a> and <a href="http://www.amazon.com/gp/product/1591841259/qid=1134914690/sr=wordbiz-20/ref=sr_1_1/102-5108020-3903318?s">Debbie’s book</a> are helpful for those seeking more information on how to view blogging’s power for marketing purposes. Listen to it and let me know what you think!</p>
]]></content:encoded>
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	        <enclosure url="" length="" type=""/>

	<itunes:author>Jennifer Jones</itunes:author>
<itunes:duration></itunes:duration>
<itunes:keywords>blog</itunes:keywords>
	</item>
	
	

	<item>
		<title>Press Release: Microsoft Robert Scoble Joins PodTech.net</title>
		<link>http://www.podtech.net/home/742/press-release-microsoft-robert-scoble-joins-podtechnet</link>
		<comments>http://www.podtech.net/home/742/press-release-microsoft-robert-scoble-joins-podtechnet#comments</comments>
		<pubDate>Sun, 11 Jun 2006 23:35:37 +0000</pubDate>
		<dc:creator>editor</dc:creator>
		
		<category><![CDATA[PodTech]]></category>

		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.podtech.net/?p=742</guid>
		<description><![CDATA[ 
 
For Immediate Release:
Contact: John Furrier
650-380-1975
PodTech.Network, Inc. Or
Jennifer Jones
PodTech.Network,Inc.
650-529-1416
MENLO PARK, CA. (June 12, 2006) &#8212; PodTech.Network, Inc., a leading emerging- media company today announced that Robert Scoble, well-known Microsoft evangelist, world-renowned blogger and Microsoft’s first videoblogger, is joining the company as Vice President of Media Development. At Microsoft, Scoble maintained the popular blog, Scobleizer (scobleizer.com) which [...]]]></description>
			<content:encoded><![CDATA[<p> </p>
<p> </p>
<p>For Immediate Release:<br />
Contact: John Furrier<br />
650-380-1975<br />
PodTech.Network, Inc. Or<br />
Jennifer Jones<br />
PodTech.Network,Inc.<br />
650-529-1416</p>
<p>MENLO PARK, CA. (June 12, 2006) &#8212; PodTech.Network, Inc., a leading emerging- media company today announced that Robert Scoble, well-known Microsoft evangelist, world-renowned blogger and Microsoft’s first videoblogger, is joining the company as Vice President of Media Development. At Microsoft, Scoble maintained the popular blog, Scobleizer (<a href="http://scobleizer.wordpress.com">scobleizer.com</a>) which is currently listed in the top 10 blogs on Technorati, the most-popular blog search engine. Scoble, an author, recently completed the now best-selling book, “Naked Conversations: How Blogs Are Changing the Way Businesses Talk With Customers.”</p>
<p>“Robert Scoble is a global brand and we are thrilled to have him as a member of the PodTech team,” said John Furrier, founder and CEO of PodTech.Network, Inc. “He is a pioneer in blogging and social media. His knowledge of new media, the tech industry, and his success as a blogger fits perfectly with PodTech’s vision and mission.”</p>
<p>PodTech.Network, Inc. provides a media platform of Fresh Voices™ that ignite the power of conversation among companies, their customers, and partners and that is exactly what Scoble did when he started blogging at Microsoft. “He became a very fresh voice for Microsoft that millions of people respected and heard,” said Furrier. “His media expertise and vision is in alignment with PodTech’s business strategy and extension of our developing media platform,” Furrier added.</p>
<p>“I’ve seen the power of this new media, and how fast audiences can grow. Out of all the companies I’ve been watching, PodTech.Network is best positioned to take advantage of the rapid growth that I’m seeing in this marketplace and I’m thrilled to join this team,” Scoble said.</p>
<p>Before PodTech, Scoble was an &#8220;evangelist&#8221; working for Microsoft in product development. In addition to pioneering blogging within Microsoft, Scoble was instrumental in Microsoft’s Channel 9 (channel9.msdn.com), a site devoted to Microsoft&#8217;s developer community. In approximately one year, Microsoft&#8217;s Channel 9 has attracted over 3.5 million unique users and developers per month who hear conversations about Microsoft and technology. ABOUT PODTECH.NETWORK, INC.</p>
<p>PodTech.Network, Inc. is a leading emerging-media company that produces, aggregates, and distributes professional podcast content for audiences worldwide. Known for its Fresh Voices™ that ignite the power of conversation among companies, customers and their partners, PodTech’s media channels include PodTech News, PodTech InfoTalk™ Network, and PodTech Sponsorship Network. PodTech has more than 15 corporate clients including Intel, Juniper, Yahoo, Symantec, Seagate Technology, Maxtor, Barracuda Networks, and NVIDIA. The company was founded in 2005 and is based in Menlo Park, California. It is funded by leading venture capitalists US Venture Partners and Venrock Associates. For more information go to:<br />
<a href="http://www.PodTech.net">PodTech.net</a><br />
<a href="http://www.PodTech.net/scoble">PodTech.net/scoble</a></p>
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	        <enclosure url="http://media1.podtech.net/media/2006/06/PID_000592/Podtech_Press_061106_Robert_Scoble_joins_PodTech_2006-06-11___home.mp3" length="10506265" type="audio/mpeg"/>

	<itunes:author>Editor </itunes:author>
<itunes:duration></itunes:duration>
<itunes:keywords>podtech, blog, technology</itunes:keywords>
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	<item>
		<title>New Podcast Brand Launched - PodTech&#8217;s Marketing Voices</title>
		<link>http://www.podtech.net/home/562/new-podcast-brand-launched</link>
		<comments>http://www.podtech.net/home/562/new-podcast-brand-launched#comments</comments>
		<pubDate>Mon, 01 May 2006 18:06:54 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.podtech.net/?p=562</guid>
		<description><![CDATA[PodTech.net Launches Marketing Voices™.    New PodTech Podcast Brand Focuses on Social Media’s Impact on Marketing.  	Show Created and Hosted by Marketing Aficionado Jennifer Jones
MENLO PARK, CA. (May 1, 2006) PodTech.net, Inc.a media company dedicated to podcasting and delivering Fresh Voices™ for the iPod generation, today announced the debut of a new [...]]]></description>
			<content:encoded><![CDATA[<p>PodTech.net Launches Marketing Voices™.    New PodTech Podcast Brand Focuses on Social Media’s Impact on Marketing.  	Show Created and Hosted by Marketing Aficionado Jennifer Jones</p>
<p>MENLO PARK, CA. (May 1, 2006) PodTech.net, Inc.a media company dedicated to podcasting and delivering Fresh Voices™ for the iPod generation, today announced the debut of a new podcast brand called Marketing Voices™ on the InfoTalk™ network. The show represents the second in a new series of podcasts launched by PodTech in the last two weeks. </p>
<p>	Under the Marketing Voices™ brand, PodTech will feature the fresh voices of innovative provocative leaders examining, among other topics, how social media tools such as wikis, blogs, podcasts, and online videos are changing marketing throughout the world.  Marketing Voices™ will be hosted by industry veteran and known marketer, Jennifer Jones.  Jones has counseled many of Silicon Valley’s premier companies including Apple Computer, Goldman Sachs, and Mayfield venture capital during her more than two decades in the technology industry. </p>
<p>According to John Furrier, CEO of PodTech.net, “Marketing Voices™ is unique in the podcasting industry. There is no other show being offered today that has this type of guest or content. Offering fresh voices who are driving the new perspectives of marketing is key to the podcast’s success.  Given Jennifer’s marketing savvy and strategic expertise in branding and marketing, her background in technology and broadcast news and love of communicating new concepts, I am certain the show will resonate with our podcast audience,” Furrier added.</p>
<p>GUESTS ON MARKETING VOICES™ (MV)</p>
<p>	The first guest on Marketing Voices is Steve King, Senior Counsel of Institute for the Future (ITF). King’s focus at ITF is how new media technology is impacting consumers and marketing. Future MV guests include, Ross Mayfield, CEO of Socialtext; Robert Scoble, recent author of the book, “Naked Conversations:How Blogs are Changing the Way Businesses Talk with Customers”; and Pete Blackshaw, Chief Marketing Officer of Nielsen Buzzmetrics. </p>
<p>ABOUT JENNIFER JONES<br />
	Jennifer Jones is a 25-year technology marketing veteran. Prior to PodTech, she was the first marketing partner at Mayfield, a premier venture capital fund based in Menlo Park. Jennifer worked with Mayfield and its portfolio companies providing strategic marketing and branding expertise for more than 15 years. Before Mayfield, Jennifer was a former Senior Vice President and General Manager of Regis McKenna, Inc (RMI) where she counseled technology companies including Apple Computer, Intel and Tandem Computers. Jennifer was the first marketing expert to develop and host a television show focusing on technology, called High Tech Visions, which was broadcast in the Bay Area in 1988.  Prior to RMI, Jennifer also spent numerous years developing advertising and public relations campaigns for consumer companies while a Vice President at Ketchum Communications in San Francisco.  Jennifer started her career in broadcast journalism as a reporter and producer at local and national news organizations. </p>
<p>Congrats to Jennifer.</p>
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	        <enclosure url="" length="" type=""/>

	<itunes:author> </itunes:author>
<itunes:duration></itunes:duration>
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		<title>India Entreprenuership InfoTalk with CEO of Kaboodle,  Manish Chandra</title>
		<link>http://www.podtech.net/home/359/india-entreprenuership-infotalk-with-ceo-of-kaboodle-manish-chandra</link>
		<comments>http://www.podtech.net/home/359/india-entreprenuership-infotalk-with-ceo-of-kaboodle-manish-chandra#comments</comments>
		<pubDate>Thu, 23 Feb 2006 02:52:31 +0000</pubDate>
		<dc:creator>John Furrier</dc:creator>
		
		<category><![CDATA[PodTech]]></category>

		<category><![CDATA[Enterprise 2.0]]></category>

		<category><![CDATA[Entrepreneurship with John Furrier]]></category>

		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.podtech.net/?p=359</guid>
		<description><![CDATA[With the crowd noice at the Naked Conversations book launch - Robert Scoble and Shel Israel&#8217;s new book -  I had a great talk with the CEO of Kaboodle, Manish Chandra.  Manish and I had a great discussion about the history of the entrepreneurial culture in India and how it has moved to [...]]]></description>
			<content:encoded><![CDATA[<p>With the crowd noice at the Naked Conversations book launch - Robert Scoble and Shel Israel&#8217;s new book -  I had a great talk with the CEO of Kaboodle, Manish Chandra.  Manish and I had a great discussion about the history of the entrepreneurial culture in India and how it has moved to Silicon Valley.  Silicon Valley has proven to be a haven for entrepreneurs from India.  Manish gives us fresh insight into why&#8230;. very inspiring to all entrepreneurs.  Manish is good on the podcast.  He&#8217;s a natural podcaster.</p>
<p>Manish and I later talked about setting up a formal India Tech channel here in Silicon Valley.  Stay tuned.</p>
]]></content:encoded>
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	        <enclosure url="http://media1.podtech.net/media/2006/02/PID_000288/Podtech_India_021706_PodTech_TechCrunch_Party_with_Manish_Chandra_2006-02-22_John_Furrier_home.mp3" length="4479712" type="audio/mpeg"/>

	<itunes:author>John Furrier</itunes:author>
<itunes:duration>04:40</itunes:duration>
<itunes:keywords>podtech, tech, entrepreneurship, technology</itunes:keywords>
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	<item>
		<title>Techcrunch Walkaround with John Furrier - Sounds of Naked Conversations Book Launch</title>
		<link>http://www.podtech.net/home/354/techcrunch-walkaround-with-john-furrier-sounds-of-naked-conversation-book-launch</link>
		<comments>http://www.podtech.net/home/354/techcrunch-walkaround-with-john-furrier-sounds-of-naked-conversation-book-launch#comments</comments>
		<pubDate>Tue, 21 Feb 2006 07:29:18 +0000</pubDate>
		<dc:creator>John Furrier</dc:creator>
		
		<category><![CDATA[PodTech]]></category>

		<category><![CDATA[Enterprise 2.0]]></category>

		<category><![CDATA[Entrepreneurship with John Furrier]]></category>

		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.podtech.net/?p=354</guid>
		<description><![CDATA[Here is a podcast which was recorded at the Naked Conversations book launch party.  Robert Scoble and Shel Israel are the pioneers of the new model on the Web.
I had a chance to walk around and meet all the folks at Techcrunch last Friday.  What a great time.  Robert Scoble, Stowe Boyd, [...]]]></description>
			<content:encoded><![CDATA[<p>Here is a podcast which was recorded at the Naked Conversations book launch party.  Robert Scoble and Shel Israel are the pioneers of the new model on the Web.</p>
<p>I had a chance to walk around and meet all the folks at Techcrunch last Friday.  What a great time.  <a href="http://scobleizer.wordpress.com/">Robert Scoble</a>, Stowe Boyd, and I stayed til 1:30am.</p>
<p>Tags: <a href="http://www.podtech.net/home/search/Naked+Conversations" rel="tag">Naked Conversations</a>, <a href="http://www.podtech.net/home/search/Robert+Scoble" rel="tag">Robert Scoble</a></p>]]></content:encoded>
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	        <enclosure url="http://media1.podtech.net/media/2006/02/PID_000283/Podtech_Techcrunch_021706_PodTech_2006_Tech_Crunch_Party_Walk_Around_with_John_Furrier_2006-02-20_John_Furrier_home.mp3" length="14506970" type="audio/mpeg"/>

	<itunes:author>John Furrier</itunes:author>
<itunes:duration>15:07</itunes:duration>
<itunes:keywords>podtech, tech, entrepreneurship, technology</itunes:keywords>
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	<item>
		<title>Sounds of Naked Conversati0ns Book Party at Techcrunch 5</title>
		<link>http://www.podtech.net/home/346/aounds-of-naked-conversati0ns-book-party-at-techcrunch-5</link>
		<comments>http://www.podtech.net/home/346/aounds-of-naked-conversati0ns-book-party-at-techcrunch-5#comments</comments>
		<pubDate>Sun, 19 Feb 2006 05:16:02 +0000</pubDate>
		<dc:creator>John Furrier</dc:creator>
		
		<category><![CDATA[PodTech]]></category>

		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.podtech.net/?p=346</guid>
		<description><![CDATA[PodTech was podcasting hard at the Naked Conversations party.  This is the first of many podcasts taken.  Four straight hours of podcasting at Techcrunch 5.
Robert Scoble and Shel Israel had a Naked Conversations book signing party in Silicon Valley at Techcrunch 5.  Thanks to Mike Arrington who hosted the party.  Everyone [...]]]></description>
			<content:encoded><![CDATA[<p>PodTech was podcasting hard at the Naked Conversations party.  This is the first of many podcasts taken.  Four straight hours of podcasting at Techcrunch 5.</p>
<p><a href="http://scobleizer.wordpress.com/2006/02/18/getting-naked-in-silicon-valley/">Robert Scoble</a> and Shel Israel had a Naked Conversations book signing party in Silicon Valley at Techcrunch 5.  <a href="http://www.techcrunch.com/2006/02/18/thank-you-for-coming-to-techcrunch-5/">Thanks to Mike Arrington who hosted the party. </a> <a href="http://www.scripting.com/2006/02/18.html#When:12:00:16PM">Everyone was there</a>.  It <a href="http://blog.softtechvc.com/2006/02/stormhoek_wines.html">was an amazing time.</a></p>
<p>The PodTech Podcasting crew was on the scene to podcast the entire event.  We got some great podcasts.  Here is the first one.  Sounds of TechCrunch 5 Naked Conversations.</p>
<p>Photo blogs cover the event <a href="http://www.flickr.com/photos/tags/techcrunch5/">here</a> and <a href="http://laughingsquid.com/2006/02/18/naked-conversations-techcrunch-party-photos/">here</a></p>
<p>Tags: <a href="http://www.podtech.net/home/search/Techcrunch+5" rel="tag">Techcrunch 5</a></p>]]></content:encoded>
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	        <enclosure url="http://media1.podtech.net/media/2006/02/PID_000275/Podtech_Sounds_021706_PodTech_sOUNDS_of_2006_tECH_cRUNCH_pARTY_2006-02-18_John_Furrier_home.mp3" length="16131996" type="audio/mpeg"/>

	<itunes:author>John Furrier</itunes:author>
<itunes:duration>16:48</itunes:duration>
<itunes:keywords>podtech, technology</itunes:keywords>
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	<item>
		<title>PodTech News:  Naked Conversations Authors at CES</title>
		<link>http://www.podtech.net/home/266/podtech-news-naked-conversations-authors-at-ces</link>
		<comments>http://www.podtech.net/home/266/podtech-news-naked-conversations-authors-at-ces#comments</comments>
		<pubDate>Sun, 08 Jan 2006 01:34:01 +0000</pubDate>
		<dc:creator>John Furrier</dc:creator>
		
		<category><![CDATA[PodTech]]></category>

		<category><![CDATA[Events]]></category>

		<category><![CDATA[PodTech News]]></category>

		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.podtech.net/?p=266</guid>
		<description><![CDATA[Here is the exclusive podcast (40 mins) with Robert Scoble and Shel Israel the authors of &#8220;Naked Conversations&#8221;.  Robert and Shel are at CES talking about blogging and podcasting at CES. 
I had a chance to sit down with them for this exclusive Podcast of their book.  Naked Conversations will be available Jan [...]]]></description>
			<content:encoded><![CDATA[<p>Here is the exclusive podcast (40 mins) with <a href="http://scobleizer.wordpress.com/">Robert Scoble</a> and <a href="http://http://redcouch.typepad.com/">Shel Israel </a>the authors of &#8220;Naked Conversations&#8221;.  Robert and Shel are at CES talking about blogging and podcasting at CES. </p>
<p>I had a chance to sit down with them for this exclusive Podcast of their book.  Naked Conversations will be available Jan 9.  It will prove to be a great resource for corporations and individuals to learn about what works and what doesn&#8217;t work with blogging.  Great stuff.</p>
<p><a href="http://podtech.wordpress.com/2006/01/07/exclusive-podcast-with-naked-conversations-authors-robert-scoble-and-shel-israel/">The full transcript of the podcast with Robert and Shel is available here.</a></p>
]]></content:encoded>
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	        <enclosure url="http://media1.podtech.net/media/2006/01/PID_000201/Podtech_PodTech_nakedconversations_2006-01-07_John_Furrier_home.mp3" length="19283799" type="audio/mpeg"/>

	<itunes:author>John Furrier</itunes:author>
<itunes:duration></itunes:duration>
<itunes:keywords>podtech, events, podtech-news, technology</itunes:keywords>
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	<item>
		<title>Thank You Listeners - I&#8217;m Looking for the Best of PodTech 2005</title>
		<link>http://www.podtech.net/home/257/looking-for-the-best-of-podtech-2005</link>
		<comments>http://www.podtech.net/home/257/looking-for-the-best-of-podtech-2005#comments</comments>
		<pubDate>Sun, 01 Jan 2006 21:16:06 +0000</pubDate>
		<dc:creator>John Furrier</dc:creator>
		
		<category><![CDATA[PodTech]]></category>

		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.podtech.net/?p=257</guid>
		<description><![CDATA[In this short podcast I&#8217;d like to thank all of the people who have downloaded and listened to PodTech.net&#8217;s infoTalk and News programs.  Since the beginning, over six months ago, we&#8217;ve posted over 250 podcasts.  I&#8217;d also like to thank all the guests who have been on PodTech.  I&#8217;m looking forward to [...]]]></description>
			<content:encoded><![CDATA[<p>In this short podcast I&#8217;d like to thank all of the people who have downloaded and listened to PodTech.net&#8217;s infoTalk and News programs.  Since the beginning, over six months ago, we&#8217;ve posted over 250 podcasts.  I&#8217;d also like to thank all the guests who have been on PodTech.  I&#8217;m looking forward to expanding in 2006&#8230;  to include new podcasters from both Silicon Valley and around the world.   We&#8217;ll also be expanding our blog coverage at <a href="http://podtech.wordpress.com">podtech.wordpress.com </a>for commentary and non-audio news and editorial.</p>
<p>Over the next week I will be putting together a best of PodTech 2005.  If you&#8217;ve been a listener of PodTech please submit the PodTech podcasts that you think are deserving of the top PodTech podcasts of 2005.  Additionally, I&#8217;ll be giving away $500 to one of the listeners who submits their favorite PodTech podcasts.   </p>
<p>Submit your favorite PodTech podcasts to <a href="mailto:john@podtech.net">John at PodTech dot Net</a></p>
<p>Happy New Year and thanks for downloading and listening.</p>
<p><strong>
<p>Some 2005 guests have included: </p>
<p></strong>
<p>IBM executives</p>
<p>Roche Pharma</p>
<p>Juniper Networks</p>
<p>Foresight Nanotech Institute</p>
<p>Microsoft RSS Product Team</p>
<p>Heidi Roizen Mobius Venture Capital</p>
<p>August Capital,<a href="http://www.ventureblog.com"> David Hornik</a></p>
<p><a href="http://www.techcrunch.com">TechCrunch</a></p>
<p><a href="http://www.web20workgroup.com">Web 2.0 Workgroup</a></p>
<p><a href="http://tech.memeorandum.com">Gabe Rivera</a> - Founder Memeorandum</p>
<p>Google</p>
<p>Apache Software Foundation</p>
<p><a href="http://www.barracudanetworks.com">Barracuda Networks</a></p>
<p><a href="http://www.nextpage.com/podtech">Nextpage</a></p>
<p>Yahoo!</p>
<p>Telecosm</p>
<p>Steve Forbes, Forbes Inc.</p>
<p>Steve Gilmor, Gilmor Gang</p>
<p>Jerremy Pepper– PR Blogger</p>
<p>Cathy Brooks, Porter Novelli</p>
<p><a href="http://www.guidewiregroup.com">Chris Shipley</a>, Guidewire Group, Demo</p>
<p><a href="http://www.guidewiregroup.com">Mike Sigal</a>, Guidwire Group</p>
<p>Mark Kvamme, Sequoia Capital</p>
<p>Reid Hoffman, LinkedIn</p>
<p>Mark Radcliff, DLA Piper</p>
<p><a href="http://www.davehodson.com">Dave Hodson</a>, Microsoft</p>
<p><a href="http://www.mcdowall.com">John McDowell</a>, Loyalty Lab</p>
<p>Rob Chandra, Bessemer Venture Partners</p>
<p>Scott Sandel, New Enterprise Associates</p>
<p>McDonalds, Steve Wilson</p>
<p><a href="http://scobleizer.wordpress.com/">Robert Scoble</a>, Microsoft</p>
<p>Linden Lab</p>
<p>John Markoff, NY Times</p>
<p>Kevin Manney, USA Today</p>
<p>Ryan McIntyre, Mobius Venture Capital</p>
<p>Plaxo, Founders Tod and Cam</p>
<p><a href="http://ross.typepad.com/">Ross Mayfield</a>, SocialText</p>
<p>Sandy Berger, National Security Advisor under Bill Clinton</p>
<p>BlogOn Conference</p>
<p>DemoFall Conference</p>
<p>Vortex Conference</p>
<p>Optimal Media Group, Kristen Nobles</p>
<p>IBD - Under the Radar Event</p>
<p>SuperNova Conference</p>
<p>Draper Fisher Jurvetson, Andreas Stavropolis</p>
<p>Alwayon Innovation Summit</p>
<p>George Gilder, Gilder Publishing</p>
<p>Paul Saffo,</p>
<p><a href="http://bgbg.blogspot.com/">Denise Howell</a>, Legal Blogger “ Bag and Baggage” &amp; (get name of her firm)</p>
<p><a href="http://www.blogmaverick.com/">Mark Cuban</a>, Owner Dallas Mavericks, Founder of HDNET (previously founder of Broadcast.com) - the most popular podcast on PodTech</p>
<p>Sharon Weinbar, Bank of America Venture Capital</p>
<p>Garage Technology Ventures, Bill Reichart</p>
<p>Burgarht Tenderich, BitePR</p>
<p>Blinx, Founder CTO Suranga Chandratillake</p>
<p>VideoEgg, Kevin Sladek</p>
<p>vSpring Venture Capital, Paul Alstrom</p>
<p>Thomson’s Private Equity Week, Daniel Primack</p>
<p>Twelve Horses, David LaPlante</p>
<p>Jennifer Jones Consulting ,Jennifer Jones</p>
<p>ActiveWords, <a href="http://buzzmodo.typepad.com/buzzmodo/">Buzz Buggerman</a></p>
<p><a href="http://www.blogher.org">BlogHer </a></p>
<p><a href="http://www.annina.net">Anina.net</a></p>
<p>Six Apart, <a href="http://www.sixapart.com/about/corner/">Mena Trott</a>, Andrew Anker</p>
<p><a href="http://halleyscomment.blogspot.com/">Halley Suit</a>, Blogger</p>
<p>Bloggett Communications, <a href="http://www.downtheavenue.com/">Rene Bloggett</a></p>
<p>Scott Kirsner, Boston Globe, Wired Magazine</p>
<p><a href="http://longtail.typepad.com">Chris Anderson</a>, Wired Magazine</p>
<p>Scott Berkun, Author Art of Project Management</p>
<p><a href="http://www.newmediamusings.com/">JD Lasica</a>, Author DarkNets, Founder OurMedia.org</p>
<p><a href="http://www.curry.com">Adam Curry</a>, Daily Source Code, PodShow</p>
<p><a href="http://www.micropersuasion.com/">Steve Rubel</a>, Micropersuasions</p>
<p><a href="http://photomatt.net/">Matt Mullenweg</a>, WordPress Inventor</p>
<p>Bloglines Founder, Mark Fletcher</p>
<p>Feedster cofounder, Mark Johnson</p>
<p>Morganthaler Venture Capital, Ken Gullicksen</p>
<p>IMEEM, Dalton Caldwell</p>
<p><a href="http://www.ericrice.com">Eric Rice</a>, cofounder Audioblog, EricRice Show, Everday Films</p>
<p><a href="http://blog.softtechvc.com/">Jeff Clavier</a>, Softech VC</p>
<p>Jeremy Allaire, Founder Brightcove</p>
<p>Keith Benjamin, Leventhal Venture Partners</p>
<p>Wilson Sonsin – Bob O’Connor</p>
<p><a href="http://redcouch.typepad.com/">Shel Israel</a> ,Author Naked Conversations, PR &amp; Marketing Professional</p>
<p>Jesse James Garrett, Adaptive Path</p>
<p><a href="http://www.patrickweb.com">John Patrick</a>, Founder Attitude LLC.; Author of Net Attitudes.  Retired IBM VP of Technology</p>
<p>Suz Charman, DarkBlogs, Corante</p>
<p>Theresia Ranzetta, Accel Partners</p>
<p>David Hills, CEO Looksmart</p>
<p><a href="http://forrester.typepad.com/charleneli/">Charlene Li</a>, Forester Research</p>
<p>Julia Komarachik, Glennbrook Networks</p>
<p>Shasta Ventures, Tod Francis</p>
<p>Knownow, CTO</p>
<p><a href="http://www.pheedo.info/">Bill Flitter</a>, Pheedo</p>
<p>Blogtronix, Vassil M</p>
<p>USA Today, Kevin Maney</p>
<p>Virginia Hospital, Mark Rein</p>
<p>New York Legal Services, John Grenier</p>
<p>Mirage Las Vegas CTO - Laura Fucci</p>
<p>Podvertiser,</p>
<p>Pluck Founders</p>
<p>Jason Lopez - PodTech News</p>
<p>Jeff Karnes - Yahoo</p>
<p><a href="http://www.awadallah.com">Amr Awadallah</a> - Yahoo and Stanford PhD candidate</p>
<p>Kevin Efrusy from Accel Partners</p>
<p><a href="http://blogs.forbes.com/digitalrules/">Rich Karlgaard</a> - Forbes</p>
<p>Scott Hirsch, Founder of Management Innovation Group</p>
<p>Venture Capitalist, Entrepreneur, and CEO Veteran - Mitchell Kertzman of Hummer Winblad</p>
<p>Dan&#8217;l Lewin Microsoft Exec</p>
<p>Network Appliance</p>
<p>Yahoo&#8217;s Geoff Ralston</p>
<p>Joe Hayashi, Yahoo Podcasting</p>
<p><a href="http://www.scottgatz.com/">Scott Gatz,</a> Yahoo Personalization and RSS</p>
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	        <enclosure url="http://media1.podtech.net/media/2006/01/PID_000192/Podtech_Thank_thank_you_listeners_of_podtech_2006-01-01_John_Furrier_home.mp3" length="776149" type="audio/mpeg"/>

	<itunes:author>John Furrier</itunes:author>
<itunes:duration>01:37</itunes:duration>
<itunes:keywords>podtech, technology</itunes:keywords>
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	<item>
		<title>Naked Conversations InfoTalk with Shel Israel - Future &#038; Impact of Blogging</title>
		<link>http://www.podtech.net/home/96/naked-conversations-infotalk-with-shel-isreal</link>
		<comments>http://www.podtech.net/home/96/naked-conversations-infotalk-with-shel-isreal#comments</comments>
		<pubDate>Wed, 17 Aug 2005 15:12:47 +0000</pubDate>
		<dc:creator>Admin</dc:creator>
		
		<category><![CDATA[PodTech]]></category>

		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.podtech.net/?p=96</guid>
		<description><![CDATA[Shel and I talk about the blog trends and his new book that he&#8217;s writing with Robert Scoble of Microsoft.  Shel is finishing up his book on this shift to blogs and podcasting.  Shel is an industry veteran, writer, and marketing public relations specialist.   Shel takes his experience and research to [...]]]></description>
			<content:encoded><![CDATA[<p>Shel and I talk about the blog trends and his new book that he&#8217;s writing with Robert Scoble of Microsoft.  Shel is finishing up his book on this shift to blogs and podcasting.  Shel is an industry veteran, writer, and marketing public relations specialist.   Shel takes his experience and research to talk about the impact of blogs.  Excellent example of Electronic Arts and how by overlooking blogging hurt the company&#8217;s image and stock price.</p>
<p>Good conversation on where the blog and podcasting marketing is going.  A must listen for a marketing professional looking to use RSS, blogs, and podcasting for marketing communications.</p>
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<p><a href="http://technorati.com/tag/shel+israel " rel="tag">Shel Israel </a> <a href="http://technorati.com/tag/podtech.net" rel="tag">PodTech</a><a href="http://technorati.com/tag/venture+capital" rel="tag">Venture Capital</a> <a href="http://technorati.com/tag/robert+scoble" rel="tag">Robert Scoble</a> <a href="http://technorati.com/tag/technology+podcast" rel="tag">Technology Podcast</a> <a href="http://technorati.com/tag/silicon+valley" rel="tag">Silicon Valley</a> <a href="http://technorati.com/tag/John+Furrier" rel="tag">John Furrier</a> <a href="http://technorati.com/tag/business+podcasts" rel="tag">Business Podcasts</a> <a href="http://technorati.com/tag/podcast+shows" rel="tag">podcast shows</a> <a href="http://technorati.com/tag/naked+conversations" rel="tag">Naked Conversations</a></p>
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	        <enclosure url="http://media1.podtech.net/media/2005/08/PID_000066/Podtech_Naked_shelandjohn_sm_2005-08-17_John_Furrier_home.mp3" length="8651127" type="audio/mpeg"/>

	<itunes:author> </itunes:author>
<itunes:duration>18:01</itunes:duration>
<itunes:keywords>podtech, technology</itunes:keywords>
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