• Nike's Jordan Brand Uses Social Marketing Strategies To Build Consumer Loyalty
    Nike's Jordan Brand Uses Social Marketing Strategies To Build Consumer Loyalty
    07:19 | Jennifer Jones | Apr 14th, 2008 |

    Emmanuel Brown knows how to engage his customers. As director for digital and content for Nike’s Jordan brand, he knows his customers inside-and-out and has been widely successful launching innovative, digitally-driven programs such as Jordan Breakfast Club. Talking to him at the Forrester Marketing Forum in Los Angeles, ...

  • Voices of Shanghai: IDF 2008
    Voices of Shanghai: IDF 2008
    09:18 | Jason Lopez | Apr 8th, 2008 |

    This year’s Spring IDF, in Shanghai, brought the global community of Intel developers to one of the fastest-growing cities in the world, to discuss one of the most rapidly-changing technologies, and the incredible impact that all of that change is bound to have. Intel Senior Vice President and General Manager ...

  • The Strengths and Weaknesses of Commercial Equipment Leasing
    The Strengths and Weaknesses of Commercial Equipment Leasing
    19:57 | Rio Pesino | Mar 12th, 2008 |

    Join BearingPoint manager Dan Draughon in understanding Commercial Equipment Leasing and the challenges with the current infrastructure. The biggest challenge an organization is seeing today is that they are still running on old legacy systems. In order to save on costs they are using outgrown systems ...

  • How Retail Banking Solutions Can Cut Costs and Still Deliver
    How Retail Banking Solutions Can Cut Costs and Still Deliver
    16:01 | Paul Lancour | Mar 7th, 2008 |

    Join BearingPoint managing director Peter Nikonovich to explore the Retail Banking Solution in the Enterprise Performance Improvement solution suite. With all the pressure on the economy due to the sub-prime crisis, now more than ever, banks are focused on ways to cut costs and still deliver services to their ...

  • Bell Labs Human Factors
    Bell Labs Human Factors
    06:33 | Rio Pesino | Feb 25th, 2008 |

    Understanding is Only Human: Discover how the Alcatel-Lucent Bell Labs Human Factors team is helping to deliver a superior user experience

    Alcatel-Lucent is committed to helping operators deliver a superior user experience. One of the ways to help is to gain an intimate understanding of end-user behavior and the Bell Labs Human Factors team is one of the many groups within Alcatel-Lucent doing just that. The team is made up of Ph.D.s with an average of 15+ years professional usability experience working to:

  • Viral Strategy panel: Invites, Notifications, and News Feed Optimization
    Viral Strategy panel: Invites, Notifications, and News Feed Optimization
    24:04 | Aron Pruiett | Nov 13th, 2007 |

    Is blogger etiquette a viral issue and will users engage in such considerate formalities? Spam has found its way into many daily applications before Facebook, will Facebook’s platform become as congested with unwarranted solicitation as many platforms before it?

    Tom Foremski and Lee Cummings captured the business and ...

  • Office 2.0: Social Computing
    Office 2.0: Social Computing
    58:34 | Tom Foremski | Sep 14th, 2007 |

    Social computing is the rage, everyone knows that. But isn’t it just kid’s stuff? Why should an enterprise focused on B2B even bother with it — and if it does, are the rules of engagement any different than for the run-of-the-mill consumer kind? This panel looks at two fresh research ...

  • Cammie Dunaway, Yahoo's CMO on Web 2.0 Social Media Marketing
    Cammie Dunaway, Yahoo's CMO on Web 2.0 Social Media Marketing
    28:40 | John Furrier | Jul 17th, 2007 |

    CEO of PodTech Network, John Furrier interviews Cammie Dunaway the CMO of Yahoo on the topic of Internet Strategy. Web 2.0 Social Media marketing has arrived. Leading marketers are re-engineering their practices to include more online components to reach customers.

    Learn from Cammie as she ...

  • How to Begin Building an Adaptive Infrastructure
    How to Begin Building an Adaptive Infrastructure
    15:28 | editor | May 23rd, 2007 |

    Business Technology is HP’s strategy for the enterprise. Olivier Helleboid, VP Adaptive Infrastructure at HP, talks about how customers have benefited from HP’s Adaptive Infrastructure approach. Learn how a company can use its information technology infrastructure as a strategic asset.

    Learn more about HP’s Business Technology

  • California's Title 24 and the Green Smart Home
    California's Title 24 and the Green Smart Home
    17:24 | Brad Baldwin | May 18th, 2007 |

    California’s Title 24 presents implications for those engaged in new and retrofit home construction. While there are many different ways to look at power conservation and consumption, Paul Nagel, Control4’s VP of engineering, talks about how home automation systems create a “greener” home. Not only does a ...

  • Utility Computing - Is It Real?
    Utility Computing - Is It Real?
    18:48 | Paul Lancour | Mar 6th, 2007 |

    Utility computing is not a new concept, but the technologies that make it viable are finally maturing. Properly deployed, utility computing can increase server utilization rates, reduce the requirement to build overcapacity and lower operating costs. This podcast identifies key success factors for organizations hoping to capture the benefits of ...

  • Automate Manual Processes with Transactional Content Management
    Automate Manual Processes with Transactional Content Management
    13:51 | editor | Feb 22nd, 2007 |

    Learn about solutions and strategies to effectively manage your paper management challenges. You will discover how to apply transactional content management to your manual, paper-based business processes, resulting in increased responsiveness, reduced cycle times, lower costs and better compliance with records and retention management.

    Transcript:
    Host: Bryan House - EMC Software

  • The Motion C5: Mobile Computing for Health Care
    The Motion C5: Mobile Computing for Health Care
    11:33 | Michael Johnson | Feb 21st, 2007 |

    In San Francisco, Intel, with Motion Computing and the University of California at San Francisco Medical Center, announced the launch of the Motion C5 mobile clinical assistant, a lightweight tablet computer specifically designed for use in hospitals, for nurse patient care. It features a camera, barcode scanner, ...

  • Tier 1's Andy Schroepfer - How the buyer is driving the future of IT Services
    Tier 1's Andy Schroepfer - How the buyer is driving the future of IT Services
    13:05 | editor | Jan 30th, 2007 |

    In this Thought Leaders podcast, brought to you by SAVVIS, Andy Schroepfer, president & founder of Tier 1 Research, discusses his view on the hosting industry, including the market forecast and segmentation, future growth areas, and how the buyer — not the supplier — is driving the future of ...

  • CIO Dilemmas: Bridging IT Governance and Business Governance
    CIO Dilemmas: Bridging IT Governance and Business Governance
    09:47 | Paul Lancour | Jan 22nd, 2007 |

    In this third podcast in the series examining the changing demands on the CIO, Frank Buytendijk, vice president for corporate strategy at Hyperion, discusses the dilemma of bridging IT governance and business governance. Although a dilemma like this can seem intractable, Frank says that by taking a closer ...

  • AC Propulsion's E-Box
    AC Propulsion's E-Box
    06:00 | Matt Kelly | Dec 26th, 2006 |

    $70,000 might be a little much to pay for a new car for the average consumer, but with AC Propulsion’s modification to a non-emission electrical vehicle, the Toyota XB may be worth it to the environment. The company modifies the XB using proprietary technology, and while at the Alternative Car ...

  • And the Vloggies Winners are...
    And the Vloggies Winners are...
    | editor | Nov 6th, 2006 |

    We’re really happy to post the official list of The Vloggies winners announced on Saturday night. Many congratulations to Alive in Baghdad, which won six awards including Favorite Vlog, Favorite Group Blog, Favorite Political Vlog, and Favorite Interview Vlog. Alive in Baghdad also won the People’s Choice Award for ...

  • The Kamla Bhatt Show: Indiagames' Sean Malatesta, VP for the Americas
    The Kamla Bhatt Show: Indiagames' Sean Malatesta, VP for the Americas
    10:07 | Kamla Bhatt | Sep 22nd, 2006 |

    NBC recently released a series of six mini-games for mobile phones. Each is a “spin-off” from The Office, which airs on the network. Currently available on some carriers, the games will become more widely available on other carriers over the next few weeks.

    Mumbai-based Indiagames Ltd. created the games for NBC. We spoke to Sean Malatesta, VP, Americas, about Indiagames and its strategy in the Americas.

  • Thank You Listeners - I'm Looking for the Best of PodTech 2005
    Thank You Listeners - I'm Looking for the Best of PodTech 2005
    01:37 | John Furrier | Jan 1st, 2006 |

    In this short podcast I’d like to thank all of the people who have downloaded and listened to PodTech.net’s infoTalk and News programs. Since the beginning, over six months ago, we’ve posted over 250 podcasts. I’d also like to thank all the guests who have been on PodTech. ...

  • Multimedia Search with Yahoo's Jeff Karnes
    Multimedia Search with Yahoo's Jeff Karnes
    17:36 | Admin | Dec 21st, 2005 |

    Multimedia formats are changing the landscape of the search business. Yahoo’s multimedia guru Jeff Karnes talks with me about ‘multimedia’ search and how it is developing.

    Multimedia search is one of those things that not alot of people are talking about but is a big deal. As ...

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