Who would ever think that a financial services company would be innovative about marketing? Paula Drum is vice president of marketing for H&R Block. In this podcast, she explains how programs using Twitter, Second Life and other onlines venues have had impressive success. As Drum tells Jennifer Jones, one of their great surprises was how much human capital they had to spend to make the programs work. She advises all marketers to truly understand just how much personnel commitment it takes to implement such extensive programs.
Robert Scoble, now of FastCompany.tv, and Loren Feldman of 1938 Media talk about what’s hot and what’s not at SXSWi from the BlogHaus with InternetGeekGirl. Apparently, it’s all about mobile video. They have not always agreed in the past, but at least they agree on ...
Microblogging is a social media tool that allows users to send brief updates to public and private networks. Peter Kim, Senior Analyst of Forrester Research tells how marketers are using the medium today and what best practices are for its use. Kim reports that there really are no ...
I met Sally Strebel on Twitter. She’s bizgirl. Named that because she’s started several businesses in Phoenix, Ariz. and her latest is BestPartyEver.com, a service that makes it easier to plan a great party.
In this second part of my interview with Lauren Sell and Josh Dilworth of Porter Novelli Austin, I ask them about the changing role of PR in the face of the Twitter, Facebook, blogs, and all those other “2.0″ channels. We talk about the timing of PR campaigns ...
Last week, I talked with Lauren Sell and Josh Dilworth of Porter Novelli Austin about doing PR for tech startups. My primary interest was figuring out what the day-to-day life of a tech PR person is, and to figure out and lessons learned. In this first part, we ...
Keen on Politics part 3; Robert Scoble goes inside Twitter; Snowballs and Fractals. Part 1 of Keen on Politics can be found here and part 2 can be found here.
For your weekend watch, here is the final part of “Keen on Politics,” the YouTube debate between Andrew ...
You’ve heard the hype about Twitter. Maybe you don’t understand why it’s important or what it is. It’s a microblogging tool that I’ve found very useful. It lets you send 140-character messages to the world telling them what you’re doing. Last week they announced that they had received funding, so ...
Jaiku is one of a new breed of microblogging tools. Twitter and Pownce are the other two (we’ll try to visit them in the future), but Jaiku was the first to bring us threaded discussions and a Facebook app that works. Plus, Leo Laporte loves it, so lots of ...
This interview happened quite by chance when I met IndieFlix.com CEO and co-founder Scilla Andreen, (also a producer, director, Emmy-nominated costume designer and mother of 2) and her husband, Eric. Fast friends after only a short time, we had a fascinating discussion about Joost, Twitter, iLike, ...
Biz Stone, Co-Founder of Twitter talks about the social networking and micro-blogging service’s runaway success, and how marketers can leverage this new tool. Speaking to Jennifer Jones, Biz describes how people are using Twitter, and answers Marketing Voices viewers’ questions concerning privacy, monetization and the cats.
This week on the Vloggies Show, Irina battles it out in a Vlog DeathMatch with Doc Pop of Nerd Core. While the T-unit backs her up from South Park. Also the online video pick of the week is Unleashed.
In our second review of videobloggingweek2007, Irina tallies up the hundreds of videos submitted so far and picks out three vloggers she likes: the indefatigable TwitterVlog, the decidedly un-medical Out On the Stoop and the stories behind the photos of Completely Known.
You’ve heard of Flickr and Twitter, but here is Tiny Pictures’ Radar, which lets you entertain your friends and family with your cell phone’s camera. Here we talk with John Poisson, Radar’s founder and CEO.
Special guest: Evan Williams (Co-founder - Twitter)
Evan discusses the details of the Web’s latest love affair with Twitter, and also shares many interesting insights into his former projects — Blogger and Odeo.
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Vloggiesshow.com’s Irina Slutsky chats with Dan Fost, columnnist for the San Francisco Chronicle, about his favorite thing at SXSW. Dan’s pick is Twitter. This social networking space operates on your mobile phone. It answers one simple question: “what are you doing?” So you can keep tabs ...
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Copyright ©2008 PodTech.net. All rights reserved. Modified: Sun, 06 Jul 2008 09:22:07 -0700