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The Reboot: Rhythm Games at E3 2008

editor — Fri, 15 Aug 2008 07:01:22 +0000

Several rhythm games made their debut at this year’s Electronic Entertainment Expo in Los Angeles. The genre has gained popularity and developers have demonstrated the ability to create different styles of gameplay, from the complexity of Guitar Hero to the simplicity of Wii Music. In episode of The Reboot, host Rio Pesino previews some of the latest rhythm games shown at E3, including Wii Music, Rock Band 2 and Samba De Amigo.

H&R Block Social Media Programs Success

Jennifer Jones — Mon, 09 Jun 2008 07:01:51 +0000

Who would ever think that a financial services company would be innovative about marketing? Paula Drum is vice president of marketing for H&R Block. In this podcast, she explains how programs using Twitter, Second Life and other onlines venues have had impressive success. As Drum tells Jennifer Jones, one of their great surprises was how much human capital they had to spend to make the programs work. She advises all marketers to truly understand just how much personnel commitment it takes to implement such extensive programs.

Tags: H&R Block, H&R Block, Jennifer Jones, marketing, Marketing Voices, Paula Drum, Second Life, social media, Twitter

Robert Scoble and Loren Feldman, Live from SXSWi Bloghaus

editor — Sun, 09 Mar 2008 04:00:20 +0000

Robert Scoble, now of FastCompany.tv, and Loren Feldman of 1938 Media talk about what’s hot and what’s not at SXSWi from the BlogHaus with InternetGeekGirl. Apparently, it’s all about mobile video. They have not always agreed in the past, but at least they agree on Twitter as the leading social media app.

Tags: Robert Scoble, FastCompany.tv, Loren Feldman, 1938 Media, SXSWi, InternetGeekGirl, mobile video, Twitter

The Latest Uses of Microblogging for Marketers

Jennifer Jones — Mon, 10 Dec 2007 08:44:34 +0000

Microblogging is a social media tool that allows users to send brief updates to public and private networks. Peter Kim, Senior Analyst of Forrester Research tells how marketers are using the medium today and what best practices are for its use. Kim reports that there really are no rules for use of Twitter and that marketers should be enormously creative when devising a social media strategy to use microblogging. Kim’s Forrester report is available at:
www.forrester.com/marketingvoices.
Kim’s blog is:
ww.beingpeterkim.com

Tags: Forrester, Jennifer Jones, Marketing, Marketing Voices, Microblogging, Peter Kim, social media, Twitter

Talking about the Best Party Ever

Robert Scoble — Thu, 04 Oct 2007 18:49:12 +0000

I met Sally Strebel on Twitter. She’s bizgirl. Named that because she’s started several businesses in Phoenix, Ariz. and her latest is BestPartyEver.com, a service that makes it easier to plan a great party.

Tags: Sally Strebel, bizgirl

Tech PR with Lauren and Josh of Porter Novelli, Part 2

Michael Cote — Sat, 08 Sep 2007 00:48:36 +0000

In this second part of my interview with Lauren Sell and Josh Dilworth of Porter Novelli Austin, I ask them about the changing role of PR in the face of the Twitter, Facebook, blogs, and all those other “2.0″ channels. We talk about the timing of PR campaigns to avoid starting too early or late, and also touch on the role of chance and “magic” in successful PR. Being in Austin, I ask them if local media (whether in Austin or any region) gets involved much in tech PR: it seems they only care about the impact to the local economy, not so much product news, as it were. Finally, we end up talking about AR, or Analyst Relations, and how it differs from PR.

Tags: Lauren Sell, Josh Dilworth, Porter Novelli, Twitter, Facebook, Analyst Relations

Tech PR with Lauren and Josh of Porter Novelli, Part 1

Michael Cote — Fri, 07 Sep 2007 18:26:01 +0000

Last week, I talked with Lauren Sell and Josh Dilworth of Porter Novelli Austin about doing PR for tech startups. My primary interest was figuring out what the day-to-day life of a tech PR person is, and to figure out and lessons learned. In this first part, we primarily talked about establishing trust and relationships with the press, helping being the eyes and ears for clients by keeping up with relevant news, and also how flexible plans for PR campaigns work with startups whose own plans change frequently.

Tags: Lauren Sell, Josh Dilworth, Porter Novelli, tech startups

Keen on Politics part 3

editor — Sat, 04 Aug 2007 06:33:21 +0000

Keen on Politics part 3; Robert Scoble goes inside Twitter; Snowballs and Fractals. Part 1 of Keen on Politics can be found here and part 2 can be found here.

For your weekend watch, here is the final part of “Keen on Politics,” the YouTube debate between Andrew Keen, Steve Gillmor, Tony Perkins, Robert Scoble, Dan Farber, Keith Teare, and Heather Harde.

Also: Robert Scoble visits Twitter, which recently received funding. Find out why so many “twitters” love this micro-blogging tool. If you can’t blog it in less than 140 characters, maybe you shouldn’t blog it at all.

An inside look at Twitter.

James Governor talks with IBM about best practices for SOA, and something about snowballs and fractals, and how Flat World Theory is Killing the Earth.

Tags: Robert Scoble, Twitter, YouTube, Andrew Keen, Steve Gillmor, Tony Perkins, Dan Farber, Keith Teare, Heather Harde

An inside look at Twitter

Robert Scoble — Thu, 02 Aug 2007 20:56:31 +0000

You’ve heard the hype about Twitter. Maybe you don’t understand why it’s important or what it is. It’s a microblogging tool that I’ve found very useful. It lets you send 140-character messages to the world telling them what you’re doing. Last week they announced that they had received funding, so I went over there to get the inside look. In this video you meet Alex Payne, developer, Jason Goldman, product manager, Jack Dorsey, founder and CEO, Britt Selvitelle, developer, Jeremy Latrasse, operations, Biz Stone, co-founder and creative director, Krissy Bush, office manager, and two people who don’t work at Twitter but who share Twitter’s San Francisco office: Adam Rugel, founder and CEO of 71miles.com and Niall Kennedy, a web technologist.

Tags: Twitter, Alex Payne, Jason Goldman, Jack Dorsey, Britt Selvitelle, Jeremy Latrasse, Biz Stone, Krissy Bush, Adam Rugel, 71miles.com, Niall Kennedy

Microblogging comes of age with Jaiku

Robert Scoble — Thu, 05 Jul 2007 13:00:51 +0000

Jaiku is one of a new breed of microblogging tools. Twitter and Pownce are the other two (we’ll try to visit them in the future), but Jaiku was the first to bring us threaded discussions and a Facebook app that works. Plus, Leo Laporte loves it, so lots of people have joined it. Here Jyri Engeström and Petteri Koponen, co-founders of Jaiku, give us a tour and tell us what’s up with Jaiku and where it’s going.

Tags: Jaiku, Leo Laporte, Jyri Engeström, Petteri Koponen

IndieFlix’s CEO Scilla Andreen

Matt Kelly — Thu, 07 Jun 2007 17:32:08 +0000

This interview happened quite by chance when I met IndieFlix.com CEO and co-founder Scilla Andreen, (also a producer, director, Emmy-nominated costume designer and mother of 2) and her husband, Eric. Fast friends after only a short time, we had a fascinating discussion about Joost, Twitter, iLike, the indie film The Eye, and plenty of other topics. What follows is an excerpt from that conversation, (I wished I had hit the recording button sooner!) describing the opportunity independent filmakers have to get their art noticed, courtesy of IndieFlix. And courtesy of Scilla, everyone has an invite to Joost, now in Beta (there is a long waiting list for this!): just by click here.

Tags: IndieFlix, Scilla Andreen, Joost, Twitter, iLike

What’s All This Twittering About?

Jennifer Jones — Mon, 21 May 2007 05:04:35 +0000

Biz Stone, Co-Founder of Twitter talks about the social networking and micro-blogging service’s runaway success, and how marketers can leverage this new tool. Speaking to Jennifer Jones, Biz describes how people are using Twitter, and answers Marketing Voices viewers’ questions concerning privacy, monetization and the cats.

Tags: Biz Stone, Jennifer Jones, privacy

Vlog DeathMatch

Irina Slutsky — Sat, 12 May 2007 19:35:20 +0000

This week on the Vloggies Show, Irina battles it out in a Vlog DeathMatch with Doc Pop of Nerd Core. While the T-unit backs her up from South Park. Also the online video pick of the week is Unleashed.

Tags: Vloggies Show, Nerd Core

Irina’s Mid-Week Picks For Videoblogging Week 2007

Irina Slutsky — Thu, 05 Apr 2007 16:09:39 +0000

In our second review of videobloggingweek2007, Irina tallies up the hundreds of videos submitted so far and picks out three vloggers she likes: the indefatigable TwitterVlog, the decidedly un-medical Out On the Stoop and the stories behind the photos of Completely Known.

Tags: videobloggingweek2007, TwitterVlog, Out On the Stoop, Completely Known

Talking about Radar.net, photo entertainment for your friends and family

Robert Scoble — Wed, 04 Apr 2007 23:49:08 +0000

You’ve heard of Flickr and Twitter, but here is Tiny Pictures’ Radar, which lets you entertain your friends and family with your cell phone’s camera. Here we talk with John Poisson, Radar’s founder and CEO.

Tags: Tiny Pictures, Radar, John Poisson

CalacanisCast 21 beta

Jason Calacanis — Mon, 02 Apr 2007 04:01:26 +0000

Special guest: Evan Williams (Co-founder - Twitter)

Evan discusses the details of the Web’s latest love affair with Twitter, and also shares many interesting insights into his former projects — Blogger and Odeo.

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Tags: Evan Williams, Twitter

Twitter Is A Hit At SXSW

Irina Slutsky — Mon, 12 Mar 2007 19:57:15 +0000

Vloggiesshow.com’s Irina Slutsky chats with Dan Fost, columnnist for the San Francisco Chronicle, about his favorite thing at SXSW. Dan’s pick is Twitter. This social networking space operates on your mobile phone. It answers one simple question: “what are you doing?” So you can keep tabs on what your friends and colleagues are up to at any moment.

Tags: Vloggiesshow.com, Irina Slutsky, Dan Fost, San Francisco Chronicle, SXSW, Twitter

LunchMeet: Twitter is the Obvious Choice

Eddie Codel — Wed, 06 Dec 2006 07:39:44 +0000

Irina Slutsky and Eddie Codel take a trip to South Park in San Francisco, the local web 2.0 playground, and visit the offices of Obvious. Obvious is the company behind Twitter and Odeo. We speak with Evan Williams, Biz Stone and Jack Dorsey about Twitter, their new “present tense” blogging tool that is accessible via mobile, instant messenger and web browser. Web 2.0 and community principles at its core, Twitter is fast growing a passionate following.

Click here for transcript.

Tags: Irina Slutsky, Eddie Codel, web 2.0, Obvious, Twitter, Odeo, Evan Williams, Biz Stone, Jack Dorsey