Given the recent Democratic debate and John Edwards’s decision to use USTREAM to talk to his supporters, marketers should be paying more attention to how politicians are adopting social media, creating new avenues for conversation. Michael Cornfield, adjunct professor of Political Management at George Washington University and a leading expert ...

Ustream.tv is one of a new set of networks that let you publish live streaming video on the Internet. Presidential candidate John Edwards, on Monday evening, used Ustream to talk with thousands of people after the CNN/YouTube debates. But today Ustream is shipping new features including a new chat ...

Live webcasting has come a long way since the days of CU-SeeMe. Now, with the proliferation of broadband access, inexpensive data center hosting, and cheap or built-in webcams, live webcasting is making a comeback. Ustream.tv is a Palo Ato-based company that does this well by allowing anyone with ...

Chris Yeh, CEO of USTREAM, tells Marketing Voices’ Jennifer Jones how marketers can reach new audiences with live video. Deeper branding occurs with the ability to interact with live TV for a greater level of engagement. Here, Yeh exclusively announces a new contest USTREAM has with Warner Brother records.

With ...