In an increasingly complex world of demographic, psychographic and ethnographic research, it’s no longer safe to assume that companies actually know their customers. Harnessing the power of persona or a representative profile, which summarizes a key demographic target is a powerful means of figuring out the customer today. Mark Kingdon, ...

This year’s Spring IDF, in Shanghai, brought the global community of Intel developers to one of the fastest-growing cities in the world, to discuss one of the most rapidly-changing technologies, and the incredible impact that all of that change is bound to have. Intel Senior Vice President and General Manager ...

In this video podcast, Intel Senior Vice President and General Manager, Digital Enterprise Group, Pat Gelsinger explains Intel architecture and its wide-ranging capabilities (”architecture for life”), and Intel Senior Vice President and General Manager of Intel’s Mobility Group, Dadi Perlmutter and Intel Senior Vice President and General Manager, Ultra ...

As CMO of StoryRock Electronic Publishing, Sharlene Hawkes wants every service man and woman to have a Remember My Service digital yearbook that highlights their military experience. And this former Miss America and one of the first female, on-air, ESPN sportscasters certainly has the energy and passion ...

Discover what Intel is innovating for your digital life - interoperable devices communicating with a centralized home storage server.

Related Stories: Intel, IntelMooresLaw, IDF

Just how far have hard drives come since the first hard drive was introduced in 1956? How much storage do we need for our digital lifestyles? And how are new high-capacity storage drives helping Seagate gain market share in the highly competitive hard disk drive sector? In this Seagate video ...

Cory Ondrejka is a co-founder and chief technology officer of Linden Labs, the company behind Second Life. For those who don’t know Second life, it’s an insanely successful 3-D virtual world, completely built and designed by its nearly seven million residents.

As CTO, Cory Ondrejka leads the team developing ...

Learn about business technology optimization, the Mercury and Bristol Technology acquisitions and HP Software.

LoFi Saint Louis is an online video show hosted and produced by respected vlogger, Bill Streeter, winner of Favorite Non-Fiction Entertainment Vloggie 2006. Bill’s weekly programming brings band interviews, festivals, indie culture, and obscure rock n’ roll to a digital lifestyle demographic passionate about offbeat pop culture and willing ...

Curves of brushed aluminum grace the BICOM HMS7, a combination PC and media server designed for the digital home. Inside, there’s a high-performance, energy-efficient Intel Core 2 Duo processor, but outside the user-friendly front panel features touch-screen LED controls for music, movie, and program functions. Future expandability options include PCI, ...

Smart lighting makes that “old” light switch cool again. It also saves you money as you conserve power.

Ed Ryan and Scott Moulton at Control4 talk about how little, everyday tasks can become conveniences with Smart Lighting. With Control4 “scenes,” you can wake up to lights that come up ...

Convenience. That’s the big benefit of having all your music and video entertainment at your fingertips. Control4’s Ed Ryan and Jeff Thomas discuss the benefits of every-room entertainment with Brad Baldwin. Using something called “scenes,” Control4 allows you to integrate audio and video with your lighting and more to create moods and sound in different rooms in your home. And with all your music available with a quick tap on your visual remote that shows album art, allows for playlists, and offers searching, finding the right song is more fun than ever.

This podcast is brought to you by Rocky Mountain Voices.

Understand why enterprise content management is gaining visibility in today’s market and how companies are developing their ECM strategies. Learn more about how content management is utilized across multiple industries and customer examples for critical content-centric businesses processes. Additionally, we discuss next steps for initiating a successful content management strategy - starting with an enterprise-class ECM platform.

This is an EMC podcast.

David Hornik is a general partner at August Capital. As early-stage investors in companies like Microsoft, August knows what makes great companies, and Hornik serves as its social media expert. He sits on six boards including Six Apart. Hornik was also the first VC to blog and to ...

What would you store if you could afford one terabyte — that’s 1,000 gigabytes — of hard disk space? In this podcast, Doug Pickford, director of product and market strategy for enterprise products with Hitachi Global Storage Technologies, talks with PodTech’s Catherine Girardeau about Hitachi GST’s industry milestone, the ...

PodTech.net’s Michael Johnson investigates the changing landscape of the home, thanks to Intel’s Core2Duo dual core processors, and the next generation of Core2Extreme and Core2Quad, featuring four compute engines on one chip, which is ramping up the possibilities of digital life from downloading and recording viral videos from YouTube ...

John van Bronkhorst, Seagate’s executive director for branded solutions reveals the new features in the Free Agent new generation hard drives. This is a Seagate podcast.

Transcript:
Host: Michael Johnson – PodTech
Guest: John van Bronkhorst – Seagate

Michael Johnson - PodTech
This is Michael Johnson and ...

At the International Consumer Electronics Show in Las Vegas, Seagate’s Senior Director of Marketing, Diana Cartwright, explains that Seagate is managing two well known brands: their own and Maxtor. Each, she says, serves in a very different and important capacity when it comes to managing personal data storage and ...

LAS VEGAS, NV, January 7, 2007 (PodTech.net) — Microsoft Chairman Bill Gates kicked off CES 2007 with a keynote address that was long on demos and short on pizzazz. It was all about Vista and Vista as connector of the digital lifestyles and experiences. There’s no question that Vista, ...

Rob Pait, Seagate’s marketing manager for global consumer hard disc drive took a break at the PodTech Bloghaus during the start of the International CES to talk about the new line of small form factor drives unveiled by Seagate at the show in Las Vegas. This is a Seagate podcast.

Jim Druckrey, senior vice president and general manager, Seagate Branded Solutions, talks about the thinking behind shaping the new generation of portable user-friendly hard drives coming from Seagate. Formerly with the Gibson Music company, Druckrey shares his enthusiasm for fulfilling consumer products. This is a Seagate podcast.

Dr. Jon Peddie is the Founder of Jon Peddie Research, a market research firm specializing in multimedia and computer graphics. He believes that by 2010, Hollywood studios will begin to replace human actors with lifelike representations, using computer graphics. Peddie spoke with Phil Leigh about the future of computer graphics. ...

Experience CES Las Vegas 2007 with PodTech.net at the Bellagio as we provide video and podcast coverage of keynotes, panel discussions, interviews and new gadget reviews. Investigate in-depth conversations with top industry executives and product managers covering new product unveilings and other interesting new developments in digital lifestyle from ...

Meet “Tim”, a PC user for 25 years, who recently switched from Windows to Apple’s OS X with the purchase of a MacBook Pro 15″ with 2GB of RAM.

Tim was attracted to the new iLife features on the Mac, which he feels makes all the personal stuff a breeze, such ...