The digital marketplace is changing the skill set of marketers. Having knowledgeable people who “get social marketing and media” is key to success. But how does a person find the right people? Marketing Voices Jennifer Jones spoke to Matt Raggio, Managing Partner at Oak Technology Partners about what ...

The Xbox Spring Showcase wasn’t all about the latest titles. Microsoft Game Studio head Shane Kim spoke with The Reboot’s Rio Pesino and several other members of the media about a number of topics, including the Xbox Newton controller rumors, Blu-Ray, digital distribution and the evolution of ...

It started with an innocuous audio interview with the then-President of the Products and Technology Group at SAP AG, Shai Agassi. Then came Sun Microsystems CEO Jonathan Schwartz, sitting at a table with an umbrella. It wasn’t long before Scoble introduced us to Thomas Hawk (investment advisor by day, ...

Digg is an incredible place for people to discover and share content from anywhere on the web. David Veneski, Digital Campaign Manager for Intel, talks about a campaign they did with Digg that helped consumers truly understand Intel technology. Intel worked with Federated Media to make this marketing ...

With Internet bandwidth demand doubling each year, broadcast media, IPTV, and new user-generated YouTube-style video are culprits exacerbating the problem. This is where and their new CodecSys offering can help reduce bandwidth for video applications by 50% or more, including High Definition (HD).

For ...

Home entertainment is switching to digital. Even movie rental places like Netflix are delivering their goods via bits that’ll be stored on a hard drive. So, how do you manage all your music and entertainment stuff? Media Master has a really great answer. Here Neil Day, CEO, and Eric ...

This year’s Fall IDF in San Francisco provided the perfect opportunity for Intel folks from all over the world to meetup in one room, socialize, and relax with some of the people who cover their efforts, from traditional press to bloggers. The attendees at this year’s “blogging event” included CEO ...

The mobile phone is the link in the movement from a networked society to a more connected one. What does this mean for mobile marketers? Jennifer Jones spoke with Chad Stoller, executive director of Organic, a digital marketing agency, to gain his perspective on current opportunities.

This is a scaled-down five-minute version of my sidewalk cafe talk with Randi Zuckerberg, producer of digital media at Facebook.

Dell is a case study for doing it wrong — then right — in social media. As the Digital Media Manager at Dell, Lionel Menchaca is responsible for the social media programs at one of the world’s largest and well-known technology companies. Dell is an amazing case study for social ...

Fabrik is an interesting Web 2.0 company because of its business strategy: it has combined a Web 2.0 consumer/small business service called MyFabrik, which organizes and stores digital media online — with physical storage such as hard drives and flash drives. This is a strategy that competitors will find ...

Along with Vista, Microsoft has launched a new version of its Office suite (Office ‘07). One of the key features of Office ‘07 is that it enables enhanced versions of Microsoft’s collaboration software termed SharePoint. Phil Leigh of www.insidedigitalmedia.com speaks with Peter O’Kelly of The Burton Group about ...

Online collaboration is expected to become an integral feature of future business software. While Microsoft can integrate its applications with Windows, third party software vendors will need another platform. Inside Digital Media’s Phil Leigh speaks with Shankar Iyer, vice president for strategic initiatives at WebEx.

When you present a PowerPoint, you may also want to record your narration. That way you can put the entire synchronized presentation on the Internet, available for download and even as a video podcast. Inside Digital Media’s Phil Leigh speaks with Troy Stein, of Tech Smith, about how ...

Have you seen Shahrukh Khan hand over Tag Heuer watches to contestants in Kaun Banega Crorepathi? or the fabulous Aston Martin DBS car that James Bond drives in Casino Royale? That is smart in-film product placement.

But how much value does the advertiser get and how much should the film or ...

Manish Vij is the co-founder of Quasar Media, an integrated online interactive agency. Prior to starting Quasar Media he worked with India’s largest portal, Rediff.com, for over 5 years. He has been recognized as one of the prominent online media professionals in the country.

In the last two years he has ...

Recently, the Copyright Royalty Board set new rates for the Internet radio industry. Internet radio will be required to pay 10 times the rates of the conventional broadcast radio business even though it generates less than 1 percent the revenue. Jon Potter, who is the executive director of the

The Magic Box is actually two units: a fully functioning computer that detaches from the media server base featuring a 2.5-inch HDD bay, two-way speakers and a USB port for connecting it to other PCs. A high performing, energy-efficient Intel Core 2 Duo processor allows for a compact design that ...

It’s more common than ever to use purpose-built hardware and software solutions, ( Xbox, firewalls and VPN appliances, Google Search appliance, etc.). John Yoon, VP of marketing, and Bill Harper, director of development at Control4, discuss the advantages to a home automation controller and

Curves of brushed aluminum grace the BICOM HMS7, a combination PC and media server designed for the digital home. Inside, there’s a high-performance, energy-efficient Intel Core 2 Duo processor, but outside the user-friendly front panel features touch-screen LED controls for music, movie, and program functions. Future expandability options include PCI, ...

“The PC has been a clunky box for a long time,” said Ekin Binal, VP of product development for BICOM. “We’re taking a new spin on it.” The HMS8’s cubicle design is a high-end PC media server that integrates a CD, DVD Player/Recorder, and Digital Media Player. The front panel ...

An easy-to-use interface and touch-sensitive buttons were the main breakthroughs in the three systems Connecticut-based BICOM submitted to the Intel Core Processor Challenge PC Design. This aluminum covered media server is styled for the digital home. Built on the Intel VIIV technology platform using a mobile Intel Core 2 ...

NETGEAR has announced its new Digital Entertainer HD. It’s the next step in bridging the barrier between your television and the digital media on your computer. Listen to this conversation with Jamison Ching of NETGEAR, as he outlines all the cool features of this wireless device, which allows you to use your TV to watch movies in high-def, listen to music, stream Internet content, and more.

As the digital media come of age, it will be interesting to see whether the content creators or the Internet distributors will hold the greater power. Paul Vigna, of Dow Jones recently wrote an editorial for The Wall Street Journal, arguing that content will be king.