Social networks have created enormous opportunities for pharmaceutical and healthcare marketers to reach their patient and physician customers. Deborah Dick Rath, Senior Vice President of the Healthcare Practice of FactorTG tells Marketing Voices listeners how to develop an effective media plan to leverage the digital landscape. Rath explains how Merck used Facebook for maximum effect of the Gardasil vaccine.
In this podcast, John Dodge and Tyler Rohrer explore some of the tips and tricks that have proven to be successful for early adopters of VMware virtual desktop infrastructure. By learning from past deployments, companies of all sizes can save themselves lost time, and longer ROI periods by utilizing the ...
Everybody’s talking about social media and now there is a club that can tell you all about what it is. Chris Heuer talks to Jennifer Jones about the club he started in Fall 2005 and its growing strong. It is all about social media and its membership ...
With sophisticated hackers at large worldwide, and volumes of mission-critical data riding on corporate networks, Internet security threats pose more of a risk than ever before for large business and government customers. This podcast discusses how enterprises can protect networks and sensitive data with Verizon Business’ Internet Dedicated Access with ...
With the end user experience being one of the chief implementation considerations in any VDI deployment, John Dodge discusses deployment scenarios, and real life examples of all elements of the layered approach of understanding the Desktop. From user training, to single sign on, to security concerns, this Podcast walks through ...
Emergency management personnel require seamless communications during times of crisis to rapidly coordinate assessment of and response to natural disasters and man-made events. Up until now, direct communications between federal, state and local first responders has been challenging due to disparate, and often, incompatible systems. Chuck Vick, manager ...
At the Internet Strategy Forum last week, I met Mike Moran, who gave an interesting talk about, um, marketing. Huh? A distinguished engineer at IBM talking about marketing? What? Listen in and learn about Mike’s ideas on marketing.
Also a visit to the best hair salon in San Francisco ...
The deep seated need to connect is making headway in the virtual world. IMVU is proof. CEO Cary Rosenzweig talks to Jennifer Jones about how the user-driven IMVU is so successful that it is generating $1 Million a month. More than 1.7 million different items to buy ...
This podcast is the second in a series covering the basic design considerations that customers of all sizes should be mindful of as they begin to explore the many benefits of VDI. John Dodge takes a pragmatic, layered approach in working towards a framework in designing flexible, and scalable VDI ...
Not being social enough is a big problem for corporations trying to use social media. That’s what Jeremiah Owyang and his team at Forrester discovered in a new report. Forrester selected 16 firms across four industries and found only one company worthy of accolades. What makes BMW a ...
This Podcast covers the basic requirements customers of all sizes should consider in begging to look at alternative ways to architect their desktop populations. As we like to say, the desktop is no longer a NOUN, or a singular physical asset that we provision and deploy to end users, waiting ...
Intel this week announced the release of its newest mobile technology, Centrino 2. Centrino 2 features an enhanced CPU utilizing Intel’s 45 nanometer technology, new graphics and chipset, and more powerful wireless connectivity. This latest version of the Centrino platform will lead the way as consumers continue to demand more ...
In this podcast, learn best practices for planning server virtualization and consolidation from VMware and HP experts. Ensure your virtualization project is a success with these tips on target applications, storage and networking considerations, process changes and much more. Listen to Rob Smoot of VMware and James Lomonaco from HP ...
Intel’s new, next-generation Centrino platform, Centrino2 and Centrino2 with vPro, is coming soon to a laptop near you. In this video from the vPro Expert Center, Josh Hilliker, vPro Expert Center’s Community Manager, along with Brian Tucker, Mobile Platforms Marketing Manager, and Senior Systems Engineer Todd Christ, give ...
Global enterprises require a flexible enterprise mobility strategy that enables on-the-go employees to easily, rapidly and securely connect to corporate resources in a seamless manner. As a leader in delivering global enterprise mobility solutions, Verizon Business offers a comprehensive array of enterprise mobility services that can deliver big benefits ...
Both Electronic Arts and Microsoft have created social media campaigns for Facebook. Kevin Barenblat, CEO and Co-Founder of Context Optional discusses the creation of these campaigns on Facebook and how companies are making more social media connections through Facebook. Barenblat explains how Microsoft ...
Together, HP and VMware enable you to virtualize server resources and consolidate multiple applications and heterogeneous operating systems onto a single HP ProLiant server. As a result, you can optimize your computing resources, increase scalability, and improve management efficiency.
Listen to this podcast to learn how VMware and HP have ...
Who is in your social circle? What influence do they have on you and what you purchase? Shiv Singh, VP of Social Media at Avenue A Razorfish thinks your peers have enormous influence on what you do and what you buy. Talking to Jennifer Jones, Shiv delves into ...
Learn about the benefits of server consolidation with VMware virtualization. Increase the flexibility and availability of your datacenter by consolidating up to 20 virtual machines on a single server. Hear why more than 100,000 customers are using VMware to dynamically balance workload among servers and nearly eliminate user impact during ...
Intel’s invitation-only event at the Computer History Museum in Mountain View, Calif., showed off the company’s diverse research projects in areas like visual computing, health, life sciences, green-friendly technologies, and wireless, to name a few. “Intel scientists can propose research on any topic they envision a solution for,” ...
The digital marketplace is changing the skill set of marketers. Having knowledgeable people who “get social marketing and media” is key to success. But how does a person find the right people? Marketing Voices Jennifer Jones spoke to Matt Raggio, Managing Partner at Oak Technology Partners about what ...
What is a virtual machine? Learn the fundamentals of virtualization in this overview of VMware’s software technology. Hear how to consolidate multiple virtual machines on a single server to increase server reliability and utilization while reducing power and cooling costs. Hardware independent virtual machines enable complete mobility of applications and ...
Verizon Business recently added the Juniper Networks J-series services routers to its suite of managed services. Verizon Business is the first U.S. service provider to offer management of this class of Juniper Networks routers, which deliver carrier-class reliability and performance to enterprises. In this podcast, Chip Freund, director, managed services ...
Given the tons of videos that are online now, how does a marketer get video distributed? Enter Tubemogul, a free service that provides some one a place to upload video and track it. Jennifer Jones spoke to Mark Rotblat, VP of Sales and Marketing for tubemogul, and learned ...
Cemaphore Systems’ MailShadow for Google Apps keeps your Microsoft Outlook environment in sync with Gmail, Google Calendar, and Gmail Contacts. Make a change in one, and the other is instantly updated to reflect the change. MailShadow for Google Apps is receiving a lot of attention since organizations can ...
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Copyright ©2008 PodTech.net. All rights reserved. Modified: Wed, 27 Aug 2008 20:58:57 -0700