• How Social Media is Impacting the Corporate Marketing and PR Functions
    How Social Media is Impacting the Corporate Marketing and PR Functions
    13:45 | Jennifer Jones | Apr 7th, 2008 |

    There are no established practices for setting up social media within most corporations. Those are the findings of Comrade Managing Partner Thelton McMillian in an exclusive study conducted for Marketing Voices. In this podcast, McMillian speaks with Jennifer Jones about the study, which is based on conversations ...

  • The Latest Uses of Microblogging for Marketers
    The Latest Uses of Microblogging for Marketers
    11:42 | Jennifer Jones | Dec 10th, 2007 |

    Microblogging is a social media tool that allows users to send brief updates to public and private networks. Peter Kim, Senior Analyst of Forrester Research tells how marketers are using the medium today and what best practices are for its use. Kim reports that there really are no ...

  • Insights From Intel On Integrating Marketing, PR and Advertising
    Insights From Intel On Integrating Marketing, PR and Advertising
    09:20 | Jennifer Jones | Oct 1st, 2007 |

    Nancy Bhagat is the vice president for the sales and marketing group and director of integrated marketing at Intel. She joined MarketingVoices’ Jennifer Jones a little background on the Upload Lounge that Intel provided for the first time this past year at the Fall IDF. Every year ...

  • Internet Strategiest Bryan Rhoads
    Internet Strategiest Bryan Rhoads
    14:12 | Jeremiah Owyang | Aug 23rd, 2007 |

    Jeremiah Owyang interviews Bryan Rhoads, Intel’s internet and marketing strategist. He’s helping the company embrace social media, cultivate communities and use new conversational tools. This interview takes place at the Internet Strategy Forum Summit in Portland, in July 2007.

    Learn how a large technology company adopts these new tools, improves ...

  • RSS: Making It Work Best For Marketers
    RSS: Making It Work Best For Marketers
    12:09 | Jennifer Jones | Aug 19th, 2007 |

    Really Simple Syndication (RSS) is today’s simplest marketing and publishing tool allowing content to get distributed fast and efficiently.

    Robyn Tippins, Yahoo’s community manager for MyBlogLog tells Jennifer Jones just how to make RSS work best.

    Putting it on the top right hand side of a Website and following the ...

  • From Hell to Swell, Dell's Lionel Menchaca on Social Media Strategy
    From Hell to Swell, Dell's Lionel Menchaca on Social Media Strategy
    21:07 | Jeremiah Owyang | Jul 26th, 2007 |

    Dell is a case study for doing it wrong — then right — in social media. As the Digital Media Manager at Dell, Lionel Menchaca is responsible for the social media programs at one of the world’s largest and well-known technology companies. Dell is an amazing case study for social ...

  • Jake McKee, Big in Japan
    Jake McKee, Big in Japan
    06:29 | Jeremiah Owyang | Jul 23rd, 2007 |

    Jeremiah Owyang talks with Jake McKee, the Lead Samarai at Big in Japan on Social Media Strategy. You can learn more about him at Community Guy.

  • What It Takes To Make It In PR and Marketing Today
    What It Takes To Make It In PR and Marketing Today
    12:34 | Jennifer Jones | Jul 22nd, 2007 |

    David Meerman Scott is a newly-minted author whose book, The New Rules of Marketing and PR, is tops on Amazon business books. Scott stresses that content is king when it comes to making a blog or podcast successful today.

    Scott also tells Marketing Voices that you have to know ...

  • Cammie Dunaway, Yahoo's CMO on Web 2.0 Social Media Marketing
    Cammie Dunaway, Yahoo's CMO on Web 2.0 Social Media Marketing
    28:40 | John Furrier | Jul 17th, 2007 |

    CEO of PodTech Network, John Furrier interviews Cammie Dunaway the CMO of Yahoo on the topic of Internet Strategy. Web 2.0 Social Media marketing has arrived. Leading marketers are re-engineering their practices to include more online components to reach customers.

    Learn from Cammie as she ...

  • Chris Baum on Information Architecture in the Modern Web Team
    Chris Baum on Information Architecture in the Modern Web Team
    11:46 | Jeremiah Owyang | Jun 13th, 2007 |

    Not sure what Information Architecture is? Learn how to use this important role and skill within a modern Web strategy, from business messaging, search and social media. Chris is the editor of popular IA webzine, Boxes and Arrows, and is well-versed in the industry. Chris can be found from ...

  • AIG Chairman Win Neuger on Clean Technology
    AIG Chairman Win Neuger on Clean Technology
    21:48 | Rio Pesino | Feb 15th, 2007 |

    In this keynote address at the Cleantech Venture Forum in New York, AIG Global Investment Group Chairman Win Neuger talks about the importance of Cleantech and clean technology.

    Transcript:

    Guest: Win J. Neuger - AIG Global Investment Group

    Announcer
    It is my honor and privilege to introduce to you Win Neuger of AIG ...

  • Cheryl Snapp Conner On Social Media in PR
    Cheryl Snapp Conner On Social Media in PR
    10:41 | editor | Jan 22nd, 2007 |

    Social media and public relations activities are converging at different paces and in different ways for companies. Cheryl Snapp Conner, partner & executive PR director at Salt Lake City-based Snapp Norris Group talks about this evolution and the impact of social media on PR strategy. Describing the phenomenon as ’shifting ...

  • How to Implement a Corporate Social Media Strategy
    How to Implement a Corporate Social Media Strategy
    17:14 | Jennifer Jones | Jan 7th, 2007 |

    PodTech’s own Jeremiah Owyang, director of corporate media strategy, knows how to harness user needs, business goals and web technology to craft web programs. Talking with Jennifer Jones about his strategies for media implementation, Owyang explains how listening to the blogosphere, participating in the conversations, and building a community ...

  • Rohit Agarwal of techTribe on Social Networking among Indian IT Professionals
    Rohit Agarwal of techTribe on Social Networking among Indian IT Professionals
    18:30 | editor | Dec 7th, 2006 |

    Rohit Agarwal is the founder and CEO of techTribe Networks, a software company pioneering the use of social networking for innovation through ideas, networking and mentorship.

    techTribe’s goal is to enable Indian technology professionals in software and services to connect with like-minded people around the world and collaborate on ...

  • Venture Capital and Social Media Marketing Perspective
    Venture Capital and Social Media Marketing Perspective
    11:43 | Jennifer Jones | Oct 29th, 2006 |

    Keith Benjamin, managing director of Levensohn Venture Partners speaks candidly about today’s average consumer’s social and buying habits and how they are affecting his investment strategy. Benjamin explains why marketers should be considering the impact of social media on their marketing strategy and programs.


    Click ...

  • Seagate's Social Media Strategy: Doing It Right
    Seagate's Social Media Strategy: Doing It Right
    12:32 | Jennifer Jones | Oct 15th, 2006 |

    Seagate Technology’s James Druckrey, senior vice president and general manager, branded solutions speaks out on how Seagate is viewing social media. He speaks to Jennifer Jones about why the company decided to set up a social media budget, what social media entails within Seagate, how the firm plans to use ...

  • Vickram's View: The PixSense Story
    Vickram's View: The PixSense Story
    | editor | Oct 7th, 2006 |

    PixSense launched its new, wide range of installables for cellphones at DEMO/fall in San Diego on Monday September 25, 2006.

    I met with Adnan Agboatwala, who captains the development of this remarkable new application and service as managing director of PixSense development operations in Pakistan. He’s also co-founder of PixSense worldwide.

  • Friendster Steps Back Into the Ring With $10 Million
    Friendster Steps Back Into the Ring With $10 Million
    13:08 | editor | Aug 23rd, 2006 |

    SAN FRANCISCO, August 23, 2006 (PodTech News) - Friendster Inc. announced Monday that it has received $10 million in new funding. The money will support a renewed effort to refocus on its original mission to be a “real-world” social network. The 4-year-old company, which was awarded a patent on the ...

  • The "Always On" Society with Jeff Nolan
    The "Always On" Society with Jeff Nolan
    07:37 | editor | Jul 10th, 2006 |

    MySpace, Facebook, and YouTube are contributors to the “Always On” Society that has changed both private and enterprise relationships. Listen to Jeff Nolan, SAP Director of Competitive Strategy Group, as he discusses the workplace changes brought on by social media, like blogs and wiki’s, and how these communication channels effect ...

  • Press Release: Microsoft Robert Scoble Joins PodTech.net
    Press Release: Microsoft Robert Scoble Joins PodTech.net
    | editor | Jun 11th, 2006 |

     

     

    For Immediate Release:
    Contact: John Furrier
    650-380-1975
    PodTech.Network, Inc. Or
    Jennifer Jones
    PodTech.Network,Inc.
    650-529-1416

    MENLO PARK, CA. (June 12, 2006) — PodTech.Network, Inc., a leading emerging- media company today announced that Robert Scoble, well-known Microsoft evangelist, world-renowned blogger and Microsoft’s first videoblogger, is joining the company as Vice President of Media ...

  • PodTech Announces Premier of PodSummit™
    PodTech Announces Premier of PodSummit™
    | John Furrier | Apr 19th, 2006 |

    For Immediate Release
    Contact: Jennifer Jones
    PodTech Marketing
    650-529-1416


    PodTech Announces Premier of PodSummit™

    Podcast Show Co-Hosted by Prominent Computer Industry Veterans Bud Colligan and Mike Boich

    PodSummit™ Showcases Leaders of Innovation, Technology, and Entrepreneurship

    MENLO PARK, CA (April 20, 2006) PodTech, a media company dedicated to podcasting and ...

  • Scott Hirsch, Founder of Management Innovation Group (MIG) in SF
    Scott Hirsch, Founder of Management Innovation Group (MIG) in SF
    17:43 | Admin | Nov 26th, 2005 |

    I sat down with Scott at Under the Radar to talk about trends in media. Scott is the founding principle of the Management Innovation Group in SF. Scott has a fresh view on the recent shift toward social media and its’ implications for businesses. Scott and ...

  • National Security Advisor under Bill Clinton - Sandy Berger InfoTalk on Technology
    National Security Advisor under Bill Clinton - Sandy Berger InfoTalk on Technology
    07:34 | Admin | Jul 27th, 2005 |

    Sandy Berger the former National Security Advisor under President Bill Clinton and sat down for a podcast at the AlwaysOn Innovation Summit to talk about the intersection between technology, national security, and the globalization of economies and government.

    Podcast sponsored by Nextpage.com
    Support our sponsor NextPage.com - ...

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