Talking with an IBM distinguished engineer about marketing
At the Internet Strategy Forum last week, I met Mike Moran, who gave an interesting talk about, um, marketing. Huh? A distinguished engineer at IBM talking about marketing? What? Listen in and learn about Mike’s ideas on marketing — he wrote a very popular book on search engine marketing.
Tags: Internet Strategy Forum, Mike Moran, marketing, IBM, search engine
July 28th, 2007 at 1:10 am
[…] At the Internet Strategy Forum last week in Portland I met Mike Moran, a distinguished engineer at IBM. But we don’t talk about engineering, instead, we talk about marketing. […]